HANDBOOK ISSUED BY “STAR” AND “TIMES” ADVERTISING STAFF.
A handbook containing hints and tips for advertisers has been issued by the advertising staff of the “ Star ” and “ Lyttelton Times.” Advertisers using the display columns of these newspapers are given, in t.his handbook, an idea Of the necessity of being in time, the type and selection of “ copy,” layout, blocks, type, composition, prices, space at 'rill contracts, proofs and pto6i correcting, and borders. Several pages are devoted to catchy slogans set in type that hits the eye and cannot fail to brirg business. From these, advertisers will be able to select a type that will suit their requirements. The handbook goes with the compliments of the “ Star ” and “ Lyttelton Times.”
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https://paperspast.natlib.govt.nz/newspapers/TS19261124.2.109
Bibliographic details
Star (Christchurch), Issue 18012, 24 November 1926, Page 9
Word Count
119HANDBOOK ISSUED BY “STAR” AND “TIMES” ADVERTISING STAFF. Star (Christchurch), Issue 18012, 24 November 1926, Page 9
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