LONDON WAR FASHIONS

Timaru Herald, Volume CXLVIII, Issue 21554, 17 January 1940, Page 10

LONDON WAR FASHIONS

MODELS BOUGHT BY CABLE Women in England are buying more clothes—particularly evening clothes—states the “Daily Telegraph.” London dress creators are rejoicing that this should be so now that so many of their clients are in uniform or living quietly in the country. The Queen’s dressmaker has five out

' of six workrooms open, three-quarters of the workroom girls have been taken on, and he is employing a full staff. America is wanting London evening modes. As American buyers cannot go to England, models are being sold by cable. They are not the war-time compromise for evening dress being worn in London, but crinolined picture frocks. Englishwomen wore full evening dress at Christmas. They were glad of a chance to get into something sleeveless and elaborate for a change from the formal dinner gown. Uniformed women welcome opportunities of wearing other clothes. Taeir out-of-uniform wardrobe consists of two principal outfits, a tweed suit for golf, and a house coat for dinner at home. The dress creator who has evolved the dinner house coat as a war-time fashion is making it in ottoman silk; it zips all the way up in front, and has an attractive bustle drapery at me back.