Page 7 Advertisements Column 4

Taranaki Herald, Volume LXIII, Issue 144855, 6 December 1915, Page 7

A TRIBUTE TO NEWSPAPER ADVERTISING.

Hr. H. T. Conner, prominently identified with the retail shoo trade of Baltimore and Indiana, has bad considerable experience with various forms of advertising. In speaking of. these experiences Mr. Conner said :—-“We had an electric sign near and within direct view of the best corner in Indianapolis. The sign cost a rental of 90 dollars a month, but wo wore never able to trace any sale to this medium. I have just cancelled six painted display boards in Baltimore. I hardly believe we can trace 100 dollars’ worth of business to these boards, while they cost approximately 2900 dollars. I don't think that car advertising is even worth talking about. Wo advertised a sale and it was a joke. I later advertised in the newspapers and sold my short lines.” Newspaper advertising, Mr. Conner said, is easily the best and most effective medium, as well as least expensive in the long run.

TQAILY g EH VICE (9-SEATEB CAR). OP UN ARE TONEW PLYMOUTH. COMMENCING MONDAY, NOV. 29. TIMETABLE; leaves— Opunake 7.0 a.m. Oaonui 7.20 a.m. Rahotu 7.45 a.m. Pungarohu 8.0 a.m. Warea 8-15 a.m. Puniho 8.30 a.m, Okato 8.45 a.m. Tataraimaka 9.0 a.m. Oakura 9.12 a.m. Omata 9.20 a.m. Arr. New Plymouth... 9.45 a.m. Loaves— Bank of New Zealand Corner 4.0 p.m. Omata 4.20 p.m. Oakura 4.80 p.m. Tataraimaka 4.45 p.m. Okato 5.0 p.m. Puniho 5.5 p.m. Warea 5.10 p.m. Pungarohu 5.20 p.m. Rjihotu 5.35 p.m. Oaonui 5.55 p.m. Arr. Opunako 6.15 p.m. Parcels mav be loft and seats booked at Lyttlo’s Garngo (’Phone 33), Opunako ; Hughson’s Store, Rahotu; and Newton King’s New Garage,- Currio Street, Now Plymouth. Please book early. SPECIAL TRIPS MAY BE ARRANGED. e MAGON, Proprietor. 'JJDS gJERVICE Between EITZUOY and BREAKWATER. Leavr« Town for Fitzroy (Amhury’s corner) 8.30 a.m. 12.0 noon 1.0 p.m. 2.30 p.m. 4.30 p.m. 5.30 p.m. Loaves Town for Breakwater 0.0 a.m. 10.0 a.m. 11.0 a.m. 2.0. p.m. 3.0 p.m. 4.0 p.m. 5.0 p.m. 6.0 p.m. Leaves Eitzroy. j 8.45 a.m. 12.45 p.m. 1.45 p.m. 2.45 p.m. ; 4.45 p.m. 5.45 p.m. Leaves Breakwater 0.15 a.m. | 10.15 a.m. ■ 11.15 a.m. 2.15 p.m. S.lo p.m. 4.15 p.m. . 6.15 p.m. 7.0 p.m. M. JONES, Proprietor. J