COUPON TRADING
OPPOSITION IN GERMANY. BILL TO PROHIBIT GIFTS. Berlin, March 8. The German Government has introduced a Bill into the Upper House to prohibit coupon trading. The Bill states that it is forbidden in retail trade to offer any free gift as an inducement to purchase a certain article. Exceptions are to be made in cases were gifts of small value are offered as advertisements, or in lieu of a. definite rebate, or when the purchaser is given the choice to claim the value of the gift in cash. Firms which offer rebates in the form of gifts may not, however, claim that their gifts are given free. “On no account,” the Bill declares, “ouriit an impression to be created that the°article which is given away by a firm is a free present, for such an impression would be pure deception, since the cost of the gift is invariably included in the price of the article. Announcements of such gifts should not, therefore, be allowed to mislead the public.”
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Bibliographic details
Taranaki Daily News, 23 March 1932, Page 5
Word Count
170COUPON TRADING Taranaki Daily News, 23 March 1932, Page 5
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