WHAT PEOPLE ARE SAYING.

Stratford Evening Post, Volume XXXI, Issue 9, 26 August 1911, Page 6

WHAT PEOPLE ARE SAYING.

£10,900,930 on Motor Cars. “The close of the financial years of the motor and cycle companies rapidly approaches, and the present is a convenient time for reviewing the season’s trading,” sa;,s a Coventry correspondent of the “Birmingham Post.” “The value of the market for automobiles in this country is estimated by a competent authority at something like £10,000,000 for the current year, and the English manufacture is put at about £4,000,000, with nearly half of that belonging to Coventry. “Whether the estimate that British cars made at Home are but two-fifths of the total value of the cars sold in Great Britain is correct or not, it is clear that our imports are still heavy, and probably as proportionately high to the vehicles in use as they were five years ago. Franco keeps firm hold on the English market, and the new menace of the present season is the United States, and the district of Detroit in particular, which lias achieved some success with a car selling at loss than £2OO. A vehicle at a price anything like that is sure to appeal to a large number of persons. It is for British manufacturers to consider how far they can moot this lowpricod American car without injuring their reputation for efficiency.”