THE LEADING AMERICAN CARTHE “STUDEBAKER.”

Rangitikei Advocate and Manawatu Argus, Volume XLI, Issue 11700, 21 October 1916, Page 8

THE LEADING AMERICAN CARTHE “STUDEBAKER.”

In these days when any foreignsounding name is apt to come under suspicion of enemy origin it is just as well to give the facts regarding the word “Studebaker,” as applied to one of the best known motor cars in the world. Studebaker is a Dutch name. The ancestors of the present chairman of the Studebaker corporation, Mr J. M. Studebaker, left Holland 180 years ago for America, so that the Studebaker family in America to-day belongs to the old ' ‘Knickerbocker” aristocracy of American society. They are no longer Dutch, bnt as assuredly and undoubtedly American as Mr Theodore Roosevelt or the Vanderbilts. It may be as well to mention, too, that the Studebaker Corporation has been a very active helper of the Allied cause during the present war, subscribing a million dollars to the Allies’ war loan, and contracting to supply enormous quantities of motor vehicles for Britain, Russia and France. During the South African war the Studebaker firm supplied Britain with military waggons, and Lord Roberts pronounced the Studebaker waggons to be the best ever used by the British Arm£ in the field. The Studebaker firm has been established in America for sixty-four years. It is a purely American concern, financed by American capital, controlled by Americans, and with a bead office at South Bend, Indiana. Studebaker cars are designed by Americans, built out of American material in American and Canadian factories by American and Canadian workmen. We have to announce that a shipment of “Studebaker” cars is due to arrive by the “Pakeha” direct from the Canadian factories in Walkersville, Ontario, Canada. ADAMS, LTD., N Z. Distributors of “Studebaker” Cars, Christchurch ; Avenue, Wanganui. Local Service Stations;—Rote and Walker, Marton; Ford and Barney, Bulls.