SELF-SUPPORTING EMPIRE

Otago Daily Times, Issue 19527, 9 July 1925, Page 9

SELF-SUPPORTING EMPIRE

NEW LEAGUE FORMED. VALUE OF INTER-IMPERIAL TRADE. Pics* Association—By Telegraph— Copyright. LONDON, July 7. At the Hotel Cecil the inaugural meeting of the Self-supporting Empire League was presided over by Earl Jeiliooe, who explained that the league, which was of no party, was formed to develop and foster Empire trade, to induce consumers to demand Empire products, and to assist producers to meet the demands at reasonable prices. Branches would be formed to encourage industry in its own immediate territory. He emphasised New Zealand’s patriotism in the purchase of Empire goods, and announced that his wife was conducting a campaign to induce English housewives to give preference to New Zealand products. Mr Straok said it was equally as important fer Australians and New Zealanders to make up products tha.t would appeal to British tastes as it was for British manufacturers to supply goods vo suit Australian and New Zealand requirements. The council of the league includes Earl Jellicoe, Viscount Willingdon, Sir William Birdwood, Dame Nellie Melba, Mr Grondona (who was the promoter), Admiral Kerr, General Seeley, Sir Archibald Weigall and Mr Struck (rqpresentating the Australian Primary Producers’ Bank). —A. and N.Z. Cable. BRITAIN AS A MARKET. APT TO BE OVERLOOKED. LONDON, July 7. (■Received July 8, at 5.5 p.m.) At an advertising convention at Harrowgate, in drawing attention to the proposed slogan, “Buy British Goods,” a novel view was expressed by Mr Dodd, of the Weekly Newspaper Proprietors’ Association. He said he did not agree that Br: tain’s salvation depended on the development of overseas markets. Britain was actually the world’s greatest undeveloped market for British goods. Any advertising campaign in the dominions would need great discretion. There was strong inducement to look to the United States when seeking to sell large quantities of produce.—A. and N.Z. Cable. IMPERIAL ECONOMIC COUNCIL. PROBLEMS OP REFRIGERATION. LONDON, July 7. (Received July 8 at 5.5 p.m.) Mr J. E. Ellison (representing the New Zealand Produce Association) has submitted a suggestion to the Imperial Economic Council that a proportion of the £1,000,000 subvention to be spent in connection with the export of British pedigree stock should be used to keep up laboratory investigation into the problems of refrigeration and the establishment of a Trade Information Bureau for the benefit of dominion producers.—A. and N.Z. Cable.