Page 16 Advertisements Column 2

New Zealand Herald, Volume LXXVII, Issue 23773, 28 September 1940, Page 16

""" NOW MORE THAN EVER B E : . B E A H T I F 0 t yi Where there's a will there's a waist! "Calamity enough," says Jennifer, "to be at war, without desertjon on the Home Front! Keep calm, keep cool, keep beautiful . . . stiffen up the old moralei* 1 So says Jennifer, taking extra pains herself to be extra beauteous now. Oh, not literally ... like gran'ma whose waist the colonel's hand could span. This modern madam gains military objectives without torture! " Beauty-a/idMiealth or notJSng,* 9 cries Jennifer, knowing, the minx, that Berlei—knowing our anatomies — whittles waists without a twinge. All done by kindness! ... by gentle persuasion of plastic fabric and artful, artful cut! Glide into a Berlei yourself—and see if you don't think the war's half won already. That's what we mean by morale! im ■rn- % ?*•«- Wi mm % % y K THE NEW WAY TO BUY YOUR BERLEI Now you can buy your Berlei just as you do your frocks, gloves, shoes ...by number. Such a shopping %lp. Ask your corse tiere the number of your figure fitting. Ask for your Berleis by that number always, and out will come in a twinkling a selection of foundations you know will fit you exactly. Spirits' sag when figures slump CHRISTINE HACKETT 26 POWER BOARD BLDGS., QUEEN ST. Specialist In Facial Massape, Dandruff Treatment, Electrolysis, etc. Permanent waving from 10/-. Afrent for Malvlna Hnlr Dye. Niix Vomica Restorer. Phone 46*706 ti fe/ MACHINELESS PERMS / m Combination, 17/6. 6 Months' Guarantee. PATKICIA PAT ON BEAUTY SALON CROWN STUDIO BUILDING, 266 QUEEN STREET. Phone 44-686. SPRING CLEANING! REPLENISH YOUR LINOLEUMS CARPETS CURTAINS HANGINGS At J. R. FOW'S. WE SPECIALISE IN LOOSE COVER WORK. 119 VICTORIA ST., HAMILTON. ABSOLUTE COMFORT . Be Expertly AT JAMES ADAMS' SHOE STORES 1 WELLESLEY ST. EAST, CITY Yott Will feel at home in oar store. SAVE YOUR MONEY! M§§|&| ft Buy the Beat at Lowest Price i«H p* tke^Leading PUSH?HA*mi £2/2/6 W. A. THOMPSON & CO. 313 QUEEN STREET. M"jpr jjj, £M mm •V---s?s There is no reason why your hot waiter supply should be a luke-warm affair, or a hit-and-misj affair. Give the heating job to GAS, and have a copious supply of hot water that is really HOT and always READY. [There are several kinds of Gas water heatersOne of the Most Popular Types is the It gives instant service at any number of taps, and is automatic, economical and most efficient. This is one of the wellknown "Starkie" Heaters. It is very compact measures only 36 inches high, 13 inches wide and 1 ! inches deep. It can be installed in any convenient position in the home, to supply ANY NUMBER of hot taps. ' Available on Easy Terms of Purchase. Get particulars from us. Call and see it in actual operation at our Showrooms. IGET HOLD OF FO ,R DRY CLEANING AND DYEING nornr ™ at pleases MOODY'S DYE WORKS LTD. Phone 40-802 (2 lines) lor Vans to Call. Crowhurst St, Newmarket.' The Multipoint doe* not store hot water, but heats it as it flows through. When not in use, only a pilot light burns, but turning on any hot water tap brings the heating flame into operation, and hot water flews. When you turn off the hot water tap, the heating flame at once recede, to a pilot light. The economy of this heater is evident Gas for water heating is consumed only when hot water is flowing. Put the home on a® efficient and economical hot water basis with the Ga* Multipoint. WYNDHAM STREET, PITT STREET, AND BRANCHES I.C.S. training has advanced thousands J® their professions, trade or^" s,nc , s Q 9 5 do the same for you. Over 30 Study Courses, such a. Salesmanship. Electrical, Diesel. M® etc.*" I : and other branches of Engineering.- •5* Send for Free Booklet —advice g 1 0bt0..,0„ INTERNA T,ONA tn . §8 CORRESPONDENCE Dept. A, NX. Insurance Bldfs..