COST OF PRODUCTION.
"LOW LEVEL IN ENGLAND. Joseph M. Schenck, the American film magnate, on his return to Hollywood from London, declared that Britain should spend more money on production; that it "was folly to try to make pictures for £15,000. The statement is not accepted iseriously by the English producers, who point out that any lifting of costs to •within one-fifth of what Mr. Schenck, spends on his American films would ruin ia British company unless th 6 film turned •out an outstanding success. An exceptional cost for British pictures tto-day is £30,000. Most producers work 3ti the safety zone of about' £15,000. '•"Mademoiselle fioin Armenticres," wfych is Said to have cost £IO,OOO, has earned about £50.000 in rentals; and that attractive margin of profit is kept well in mind by financiers.
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Bibliographic details
New Zealand Herald, Volume LXV, Issue 19892, 10 March 1928, Page 9 (Supplement)
Word Count
133COST OF PRODUCTION. New Zealand Herald, Volume LXV, Issue 19892, 10 March 1928, Page 9 (Supplement)
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