WARTIME ADVERTISING.
VALUE OF THE TRESS. Jinny businesses were ruined during the last war through managements discontinuing Press advertising or reducing it to a minimum. So said Alderman Reuben Culshaw. a leading commercial representative, when he was installed as president of the Blackburn Cliani•ber of Trade, recently. Long experience had firmly convinced him, he said, that it paid to advertise. He was glad so many national concerns were continuing to do so, in spite of war conditions. Newsnapcr advertising always provided tiie best results. Large commercial undertakings took considerable space in the Press not for fun but because it paid.
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Bibliographic details
Manawatu Standard, Volume LX, Issue 96, 21 March 1940, Page 6
Word Count
100WARTIME ADVERTISING. Manawatu Standard, Volume LX, Issue 96, 21 March 1940, Page 6
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