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Franklin Times, Volume XXIX, Issue 18, 16 February 1940, Page 2

“Some coves.” said the driver of {he service car to a venerable passenger, “learns ter smoke a pipe easy as kiss-me-’and. Take to it as nacheral as a young duck takes to water. I didn’t. Not me! The pipe fair turned me up repeated! So I thought I’d try another bacca, and changed over to toasted Cavendish. And believe me. or believe me not I never ’ad no more- trouble wif me pipe. There ain’t ’ardly any nikoteen in ‘toasted,’ you kin smoke it till all’s blue and it can’t ’urt year. And talk abart a flavour —and oh, boy! don’t it smell good! Toasted Navy Cut No. 3 (Bulldog), is another fine meejum blend! Toasted Cut Plug No. 10 (Bulls’ead) is full strength. That’s another winner ! Likewise if you roll your own there’s River’ead Gold and Desert Cold. Both make the finest cigarettes out! ’Ere! Whatcher larfln at? Wot’s the joke?” “I was laughing,” replied the venerable passenger, “because I was smoking ‘toasted’ before you were born.” The driver grunted and lit his pipe.