Page 5 Advertisements Column 1

Evening Post, Volume LVI, Issue 5, 6 July 1898, Page 5

The old house which has been so long associated with the name of James Smith Btill holds pride of place as the most popular drapery establishment in tho oity. Proof positive of this appears in the phenomenal success of the Reorganising Sale which is now being conducted. The opening day, Friday, exceeded all expectations, aud the iollowingday, Saturday, provided a reoord, inasmuch as the cash taken over the counter was the largest amount over received since the building of Te Aro House. This is distinctly encouraging, and Mr, Smith desires to thank all the friends who bo unsparingly contributed to the wonderful result. But there must be many others who have not yet visited the Grand .Reorganising Sale. The omission to do so means the loos of golden opportunities. The prices are lower than ever before in the history of the house, the quantily of cheap lines is far greater than has ever been shown before, and tho occasion for the salrfis one thathaa never arisen before ; but it is ono that renders absolutely necessary tho immediate reduction of the stock, at any cost. Now you see wby you should at once visit Te Aro House Grand Reorganising Sale. —Advt. ' Five pounds (£b) Bpent at the D.I.C. during sale time will go further than double that amount spent on ordinary sale goods elsewhere, for the reason that the .£5 worth at the D.I.C. can only consist of absolutely fresh and new goods, such as one requires every day. The warehouse is at all times open to the public, and they are in a position ; to judge.—Advt. ]