TRAM ADVERTISEMENTS.

Dominion, Volume 4, Issue 1084, 24 March 1911, Page 5

TRAM ADVERTISEMENTS.

THE SUCCESSFUL TENDER. Councillor Fletcher asked the Mayor last evening at the City Council if it was not fact that prospective advertisers on the city tramcars had been Tequired to submit samples of .their advertisements; whether, also, it was not a fact that only six days had been given in which these samples could bo. 1 prepared, and whether the man in Auckland who had suggested the advertising had not had his samples already prepared. Later in the ovening Councillor Fletcher asked the same questions with a greater degree of emphasis. , The Mayor told Councillor Fletcher that •when he saw the results in committee he would see that things were not ns ho thought. Councillor Fletcher said that ho did not care whether he Would agree with the re-' i I s or not.. Ho believed what he had stated to bo a fact. ' One man had told him that he had boen working night and day to get his samples ready. Tho notice was too short. It looked as if the whole thing was dOno for tho man who made the original proposition. The Mayor said that Councillor Fletcher was a citizen having weight in the community, and his remarks would convey tho impression that a wrong thing had been done. He had been quite wrong in making the 'statement which ho had made, and he (the: Mayor) was sure that when he saw the results he would admit this. Tenders for the right to displav advertisements in the cars were' considered by the council in committee. When it resumed the Mayor stated that the tender of Mr. P. .T. Goldfinch, whose firm is a local 'one, had been accepted. On a motion to approve the action taken in committee, Councillor Fletcher called for a division. Twelve councillors voted "aye" and Councillor Fletcher took a lonely stand in opposition. Specimens of the advertisement plates which, it is proposed to display in the tramcars 'were verv much in evidence in the Council Chamber and ' neighbouring aoartments last evening. Some of the plates are mirrors. Others ore of transparent glass bearing engraved designs. A feature of the samples submitted is that some of the laruer elates bear little mor* in the shape of advertising matter than a monogram, which harmonises with an equally conspicuous desien of purely ornamental character. Of the smaller plates some contain merely a plain business announcement.