‘Political Pressure Caused Fruit Loss’
(New Zealand Press Association)
BLENHEIM, August 21
Political pressure on British consumers was, as much as anything else, the reason for the Apple and Pear Board’s loss on its export trade, the chairman of the board (Mr K. B. Longmore) said at the Marlborough provincial conference of the Fruitgrowers’ Federation.
High pressure from the top level was applied to newspapers, radio and television to have them advise the British housewife not to pay more for food, he said. This was intended to combat the ill effects of the seamen’s strike and inflation, he said. Continental prices had been
even lower than those on the British market. The board now had nothing in reserve and .its assets, although worth £3 million were all committed. The board had to go to the Government to negotiate an arrangement to tie it over until the next season, Mr Longmore said.
Permanent link to this item
https://paperspast.natlib.govt.nz/newspapers/CHP19660822.2.118
Bibliographic details
Press, Volume CVI, Issue 31144, 22 August 1966, Page 12
Word Count
151‘Political Pressure Caused Fruit Loss’ Press, Volume CVI, Issue 31144, 22 August 1966, Page 12
Using This Item
Stuff Ltd is the copyright owner for the Press. You can reproduce in-copyright material from this newspaper for non-commercial use under a Creative Commons BY-NC-SA 3.0 New Zealand licence. This newspaper is not available for commercial use without the consent of Stuff Ltd. For advice on reproduction of out-of-copyright material from this newspaper, please refer to the Copyright guide.
Acknowledgements
This newspaper was digitised in partnership with Christchurch City Libraries.
Log in