QUEEN CARNIVAL

Press, Volume LXXI, Issue 21533, 24 July 1935, Page 6

QUEEN CARNIVAL

EXTENSIVE PUBLICITY CAMPAIGN APPEAL TO BE WIDELY ADVERTISED

Signs, posters, stickers, leaflets, radio talks screen and newspaper advertising,' and specially lighted trams are •ill to be used in an extensive publicity campaign for the queen carnival for the relief of distress in the city. Plans for giving publicity to the appeal were drawn up in detail at the first meeting yesterday afternoon of the publicity committee of the queen carnival, a committee on which the Canterbury Advertising Club is taking a, leading part. Mr J. J. Staples presided. Messrs J. W. Baty and J. J. Stout were appointed to prepare stickers to be placed on cars. It was considered that about 20,000 of these would be needed. . Committees were appointed for the organisation of new*?arjer, poster, and calico sign advertising. It was stated that Mr Lindsay Russell had agreed to take charge of the screen advertising. ~*,.. , Mr J. Mathison said that two barometers, one with the colours of the various queens en discs, and the other showing the thousands of pounds received. we;;e to be erected in the Square, and there was to be a sign over the Bank of New Zealand. Arrangements had been made for radio talks. , „ , . Mr E. Lockwood offered to give /.o posters for use on trams and Mr Mathison said that tramway men had offered to drive lighted trams through the city on certain nights. NO. 1 GROUP j ENTERTAINMENT COMMITTEE'S ARRANGEMENTS The ladies' entertainment committee of the No. 1 group, comprising commercial travellers, wholesalers, and licensed victuallers, of which Mrs E. Boulton is queen, held its first meeting yesterday. There were present:— Mesdames J. Murphy, B. C. Matthews, H. S. Williams, A. Hale, N. Tingcy, R. Nicholson, E. W. Hasell, E. Boulton, V. Drake. F. Eller, A. J. Benzie, A. Rose G. E. King, Miss O. Murphy, Messrs E. W. Hasell, 11. Sweeney, and G. E. King. Mrs Rose was appointed president and Mrs Tingey honorary secretary. An apology was received from Mrs L. J. Lewi;;.

Definite arrangements were made for a bridge party at the United Service on August 23. It is hoped that the managements of Warner's and the Clarendon will co-operate. A jumble sale will be held at St. Andrew's Hall, Oxford terrace, on Friday, September 13. Arrangements nave been placed in the hands of Mesdamcs Hale, Murphy, Williams, and Nicholson. On August 30 a ball will be held in the Winter Garden. Full particulars will be disclosed after another meeting of the committee. An auxiliary formed from the committee is planning the dansant to be held shortly. Subscription lists arc being circulated among the employees of various houses supporting the queen, and donations, of whatever size, will be welcome.

Anyone who desires to help No. 1 group is asked to communicate with the honorary secretary, United Service Hotel.

CARNIVAL ON SATURDAY

CHRISTCHURCH OF FIFTY YEARS AGO

The Christchurch of 50 years ago will be recalled to the minds of the older citizens on Saturday, when the industrial group will make a big effort to further the candidature of their queen, Mrs A. L. Cropp. There have been many very picturesque carnivals held in this city during recent yeafs, but the sicht of one of the original horse trams and two steam trams with the old "cane" trailers running through the middle of the town and coaches and hansom cabs plying the streets for hire should excel anything of this type seen in Christchurch for years.

The wearing of period costumes should add greatly to the festivity of the occasion, while nigger minstrels and bands will be present for the entertainment of the spectators. The onlookers should In turn realise their responsibility by contributing freely to the fund which will eventually be used to relieve the distress of the needy families in the city. The trips on the old horse tram should constitute the most popular feature of the carnival and this will be driven by two of the original drivers, Messrs George and James Thompson. At 2 o'clock the procession will arrive in Cathedral Square, the trams being manned by men dressed in bowler hats, side-whiskers, and the other fashions of 50 years ago.

The tram rides will be 3d each. The route followed by the steam trams will be from the Square to Moorchouse avenue via High street and returning via Colombo street, while that of the horse tram will be along Worcester street to Oxford terrace to Lichfield street, returning via Colombo street. The other vehicles will run along Worcester street to the Museum and back.

There will be many novelties which will include prizes for lucky numbers and the organisers are making every effort to ensure the success of this enterprising venture.

CHILDREN'S RELIEF FUND

FURTHER CONTRIBUTIONS Contributions to the fund organised by the Mayor (Mr D. G. Sullivan, M.P.) for the relief of distress yesterday reached a total of £ll9O 7s lid. The need for shoes and clothing among many of the children in the city is urgent, and the least possible sum required by the committee is £2OOO. New contributions to the fund are as follows: £ s. d. Amount previously acknowledged .. 1181 4 11 J.W. .. .. 3 3 0 K.M.G. 0 10 0 P.M. .. .. .. 0 10 0 L.A.B. .. .. .. 5 0 0 Total to date .. £llOO 711