Page 2 Advertisements Column 3

Ashburton Guardian, Volume XLIV, Issue 9877, 26 July 1923, Page 2

THE COST OF NEGLECT. - Think of the cost of neglectin. your kidneys; it means that you ar allowing kidney poisons to accumulate in the system, and these poisons cause violent pains in the back, urinary disorders, gravel, stone, rheumatism, gout, lassitude, sleeplessness, inclination to worry, excessive thirst, neuralgia. The genuine Doan’s Backache Kidney Pills restore to strained overworked kidneys their full power of filtering the dangerous kidney poisons from the blood and discharging them from the system. Bead-this case:— 6 CR

Mr A. Ritchie, Mill Road, Waimate, says:—“Some years ago I caught a bad cold, which unfortunatelj’ settled on my kidneys, and I suffered agony from backache in consequence. , I could not stoop on account of the awful pain, in fact all my movements were' more or less hampered, and this came against me when attending to my daily work. I felt constantly tired, and was also subject to dizzy attacks. Seeing Doan’s Backache Kidney Pills advertised as a cure for kidney trouble, I bought a bottle, and they | acted splendidly, so I went on taking I them until I was cured, using in all three bottles. I am still well—a fact that proves Doan’s Backache Kidney Pills cure to stay cured.” Two years later, Mr Ritchie says:— “I have had no reason to alter my good opinion of Doan’s Backache Kidney Pills. They cured me some years ago, and I have had no return of my old complaint.” Doan’s Backache' Kidney Pills are sold i by all chemists and storekeepers at 3s per bottle, or will be posted on receipt of price by Foster-McClellan Co., 15 Hamilton Street, Sydney. But, be sure you get DOAN’S.

HOW ADVERTISING HELPS, “The manufacturer who advertises is five times as likely to’ stay in business as his non-advertising competitor.” This is the conclusion of Mr Harold K. Ferguson, engineer and builder, of Cleveland, Ohio, who has been investigating the question of advertising as it affects business. He found that 84 per cent, of the business failures were those of firms which did not advertise. He found, too, that more than 80 per cent, of the factories he built were purchased by national advertisers, and that more than 90 per cent, of the new floor space was required for the increased production of advertised commodities, or something more than 12 times the space purchased by nonadvertisers.