Beauty in Business!

Ladies' Mirror, Volume V, Issue 2, 2 August 1926, Page 34

Beauty in Business!

It was a notice in the personal column of an American paper that first set me thinking 0 f the value of "good looks" in business. "Free beauty for the unemployed" was the headline, and underneath was a friendly little appeal: "Let me help you to reclaim your looks, and increase your business assets." So intrigued was I that I wrote off that very night to the Fifth Avenue address for details. Back by return mail came a fat parcel of literature. Such a wealth of commonsense did I discover therein that I determined to pass on my knowledge. 'Brains zAnd 'Beauty rains we must have if we are to LJ make any headway in business, but brains backed up by a pleasing exterior was the gist of chapter one. The knowledge that you are looking

your best will stand you in excellent stead at: all times, but never more so than in a chance encounter --dashing off to catch your train—with "the chief." Tour Hair Out it means hard work if you are *~* to make a reputation for being always perfectly-groomed. To begin with, there's the subject of hair. A neatly waved shingle eloquently suggests a tidy mind. And that reminds me--a tinge of brilliantinc can put the most becoming lights in crowning glories. Have you ever watched a barber applying brilliantinc? He sprinkles a little on to the palm of one hand, rubs it well in,

and then smears his band over the hair. Have Ton (jot the Cosmetic Knack? /Complexions rank next in importv^ > ance. Unless the texture of your skin and your colouring are flawless, you must get the better of your scruples and experiment with cosmetics until you get the knack of putting them on so that they pass muster for Nature's own. Possibly you will find you have to blend two or more shades of powder together to arrive at the tint "that is you." Important! A nother detail, and therefore im- * portant you mustn't expect make-up put on at 8.55 a.m. to show no signs of wear at 5 p.m. However, if you adopt the new adherent cos-

luetics, yon shouldn't have to repair your bloom more than twice in the course of the day. Caring For Eyes - hid Eyebrows 17 s yes and eyebrows come next on A - J the "good-looks" programme. Make a practice of bathing your eyes every night with warm boracic lotion and rose-water and your eyes should never acquire that tired, blood-shot look. As for eyebrowswell, a trim, neat brow-line adds to the charm of any face. Make a habit of pruning out unruly hairs as quickly as they appear, and of combing your brows straight after washing.