100,000,000 AUDIENCE.

Waikato Times, Volume 111, Issue 18600, 1 April 1932, Page 3

100,000,000 AUDIENCE.

IMPORTANCE OF LONDON. WIRELESS CENTRE OF WORLD. (From a Correspondent.) LONDON, February 13. It is estimated that one hundred million people in 14 countries will on Monday night listen to the same radio programme. London, now the hub of the broadcasting world, will be the centre from which the programme—an American one, consisting of Negro spirituals—will be radiated to more than 100 stations. It will be the biggest wireless "hook-up" for a single programme ever carried out. In the United States the programme is to be -transmitted from 60 stations of the Columbia Broadcasting System. The 8.8. C. will broadcast It from tho three principal regional stations, London, Midland and North, and Canada will also hear it from the Toronto station. By Ocean ’Phone. “All international broadcasts of this type have to come through London,” a G.P.O. official said. "London is now the centre from which the whole of the vast new network -of telephone and (broadcasting land-lines is controlled. "Monday’s programme will travel by transatlantic telephone from New York, reaching Great Britain through Cupar, Fifeshire, and Baldock, Hertfordshire. “Then from the central controlrooms a-t the G.P.O. it will be passed to tho 8.8. C. for diffusion through the regional stations, and to Brussels by submarine cable for redistribution over Europe. "From Brussels the transmission will take three main branches: to Hilversum, where it will bo broadcast over Holland; to Paris, where it will be. broadcast by the P.T.T. station, and also redistributed by land-line; and to Berlin, also for broadcasting and redistribution. "Paris passes it on by telephone ‘to Bale, Switzerland, whence it goes to Berne, and then south again to Zurich, the control point for Milan and other Italian stations. Another Wide Network. "Berlin starts another wide network, the transmission going from there by land-line, via Dresden, to Prague, where it will be broadcast again and also split over various lines to Vienna and Budapest. "Another line from Berlin goes north to Scandinavia.” , Linking-up international broadcasting programmes is becoming one -of the most important branches of Post Office work. . All the organisation and booking of the lines is done from London, and there is now no limitation, as the only countries outside the system are the Balkan States and Russia.