Page 2 Advertisements Column 2

Wanganui Herald, Volume XLVIII, Issue 14044, 26 July 1913, Page 2

ADVERTISED GOODS ARE STANDARD GOODS THE WORLD OVER. WHY? T3ECAUSE there must be, in ad- -*-* vertised goods, a uniform high quality, otherwise the advertised article not being up to the standard claimed for it will not bo purchased again and the advertising will be unprofitable. Advertising is Insurance, therefore, that the goods are as represented and good value. , The consumer who buys advertised goods rarely makes a mistake. “Herald” readers will profit by a careful perusal of its advertising columns.