MERIT OVERCOMES PREJUDICE A STRIKING ILLUSTRATION.

West Coast Times, 4 September 1909, Page 4

MERIT OVERCOMES PREJUDICE A STRIKING ILLUSTRATION.

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This fact a local suit firm have already proved to the advantage of our readers. They set out to convince a prejudiced public— a piblic which would not believe that a really HIGHCLASS SUIT could be produced at £2 less than ordinary charges. They have now given ample demonstration to the public and have proved to them that a good SuiMo-Measure— us good as they have paid five and six pounds for, could be had for £2 less

What has helped to compel public recognition most, is perhaps this firm's guarantee. They have so much confidence in their goods; they know so much about every detail in every suit, that they have given a written guarantee to every customer to give the most critical satisfaction, or refund their money in full:

We were shown an enormous pile of this firm's testimonials the other day, and judging from the enthusiastic remarks of each customer, we cannot come to any other conclusion than that the day of the five and six guinea suit is gone, and through the study of economics and science in business, a better suit for at least £2 less can be procured. But not by everybody.

The firm we mention is GEORGE DAVIKS, Suit racialist, 164, Colombo street, Christchurch.

Mr Davies tells us that- lie has had the best facilities in Now Zealand to give the best suit value. He saj's it is because he can buy direct from the mills, has his own warehouse, his own huge work rooms in each centre, his thirty-eight branches BelUng for cash — and fash only, that it is possible to give the genuine saving that he does.

Mr Davies, we believe employs the very best cutters, and he claims that when you have a suit n>ade to your measure from him you secure not only the saving of £2 on your suit, but you secure a suit cut with individuality and stylo. A suit of satisfaction and comfort.

Our readers would do well to place their suit orders with tins progressive firm. A large shipment of early new Spring Tweeds, etc., has just arrived. Remember the address