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Trade Marks Have Lulled People Into Sense Of Security

WELLINGTON, Nov 30 (PA).— Registration of trade marks had Jullea the public into a false sense of confidence concerning the quality of some goods and made many people easy victims of exploitation, said an executive officer of the New Zealand Standards Institute (Mr. L- J. McDonald), in evidence today before the Patents Commission.

He quoted examples of price differences between non-proprietary and proprietary trade-marked lines which he said were the same basic product, and said the only effective way to avoid this was to relate the criteria contained in standard specifications to the registration of trade marks or brands.

In a statement presented on behalf of Federated Farmers, Mr. A. P. O'Shea proposed a thorough examination of all patents affecting primary industries, so that farmers should not be asked to pay for things or processes either not novel or obvious adaptions of things already in existence.

Mr. O'Shea also submitted that there should be a scrutiny of overseas natents so that no article in common use in farming in New Zealand could be patented elsewhere.

Permanent link to this item

https://paperspast.natlib.govt.nz/newspapers/WC19481202.2.53

Bibliographic details

Wanganui Chronicle, 2 December 1948, Page 5

Word Count
184

Trade Marks Have Lulled People Into Sense Of Security Wanganui Chronicle, 2 December 1948, Page 5

Trade Marks Have Lulled People Into Sense Of Security Wanganui Chronicle, 2 December 1948, Page 5

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