Another Big Drop in the Prices of STUDEBAKER CARS BU,LT IN _built im CANADA ' 5 CANADA < THE NEW 1923 STUDEBAKER “ECONOMY LIGHT SIX” TOURING CAR Reduced £420 Effective May 19, The Studebaker “Economy Light Six,'' when it was first introduced to the New Zealand market, sold readily at £675. Since then improvements and refinements have been added year by year, and the price has been reduced from time to time. To-day the “Light Six” sells at £420, which sets a.n entirely new standard in motor-car values in New Zealand. See the new 1923 Model “Light Six” with its beautifully de- lator are distinctive Studebaker features. There is an improved signed new body. Its wide, deep seats, upholstered in genuine motor and a better magneto drive. The equipment includes leather, afford comfortable seating for five adults. The one-piece magneto, and cord tyres good for 10,000 to 12,000 miles, rainproof windshield, with cowl lights in base, and the cowl ventiNew Reduced Prices, “ Economy Light Sixes ” Effective May 19, 1923 TOURING CAR, f jf)A ROADSTER 3- fITA SEDAN 5-Seater nPTA 5 - Seater, grey A” /g JI I Seater, (Ch. Ch. 4“ /| 11 black enamel I i finish .... .... V built body) OwT l/V finish .... .... ©CI CJ Ul. ROADSTER, 3- £lf)A COUPE, 3-Seater, fTPA ALL LIGHT SIXES FITTED WITH Seater, factory 4" fl /I I blackenamel 4-SSBI ARTILLERY WHEELS, SPARE body, grey finish OW ■W V finish ... ... OWkZ kJ " RIM AND TYRE The New 1923 Studebaker “Special Six” Touring Car Reduced .C E Effective May 19, to . XOAO 1923 Nearly a thousand Studebaker “Special Sixes” are in daily service in New Zealand. About two years ago the 5-seater touring model was sold at £775, and to-day is sold at £525, fitted with artillery wheels, spare rim and tyre, a price which sets a new standard of value for six-cylinder cars of high power. The latest model “Special Six” incorporates the following new hination stop and tail light; walnut (all-wood) steering wheel, with and desirable features: Perfected dry-plate disc clutch; improved new type spark and throttle controls. Magneto ignition and Cord tapered roller bearings on steering knuckles; one-piece rainproof Tyres are retained as standard equipment. Five wire wheels, £25 windscreen, with automatic wiper; glare-proof vizor; quick-action extra. cowl ventilator; rear view mirror; cowl lights in wind-screen, comThe New 1923 Studebaker “Big Six” Touring Car Reduced -CZJEJA Effective May 19, to XOOv 1923 The “Big Six” Studebaker is widely recognised as a car of supreme distinction. Hundreds are in use in New Zealand in the hands of private owners and in public services, and are giving the utmost satisfaction. Two years ago this model was sold at £895, and every new model has incorporated sterling improvements, while the price has been reduced step by step, reaching to-day the wonderfully low level of £650, fitted with artillery wheels, spare rim and tyre. The 1923 Model is a challenge to the whole world in the matter of high quality and low price. No such value can be obtained from z England or the Continent, and among American cars the Studebaker “Big Six” stands in a class by itself. At the latest reduction in 1 price it sets a new standard of values for powerful and luxurious cars. Among the improvements added to the 1923 Model of the “Big rugated rubber mats and step pads; aluminium kick-plates; grip Six” are. Perfected dry disc clutch; improved tapered roller bearings handles on body sides; snubbers; cowl lights; courtesy light; tonon steering knuckles; plated bumpers, front and rear; motor-meter; neau lamp and combination stop and tail light; cowl ventilator, one-piece wind shield with automatic wiper; glare-proof vizor; rear Magnetic and Cord Tyres are retained as standard equipment. Fi/e view mirror; walnut (all-wood) steering wheel with new type spark wire wheels, £25 extra. and throttle control; aluminium bound running-boards, with corTHE PUBLIC ARE CORDIALLY INVITED TO INSPECT THESE NEW MODELS Buy now and take advantage of Low Prices We do not care to prophesy, but as far as we can read market indications, prices are not likely to go lower than they are at present, while it is possible they may-go higher in the near future. ADAMS JLTO. New Zealand Agents for Studebaker Motors AVENUE, WANGANUI. AND AT CHRISTCHURCH, PALMERSTON NORTH AND TIMARU i. STUDEBAKER AGENTS IN ALL TOWNS IN NEW ZEALAND
Permanent link to this item
https://paperspast.natlib.govt.nz/newspapers/WC19230521.2.58.1
Bibliographic details
Wanganui Chronicle, Volume LXXXI, Issue 18786, 21 May 1923, Page 9
Word Count
718Page 9 Advertisements Column 1 Wanganui Chronicle, Volume LXXXI, Issue 18786, 21 May 1923, Page 9
Using This Item
NZME is the copyright owner for the Wanganui Chronicle. You can reproduce in-copyright material from this newspaper for non-commercial use under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International licence (CC BY-NC-SA 4.0). This newspaper is not available for commercial use without the consent of NZME. For advice on reproduction of out-of-copyright material from this newspaper, please refer to the Copyright guide.