Thank you for correcting the text in this article. Your corrections improve Papers Past searches for everyone. See the latest corrections.

This article contains searchable text which was automatically generated and may contain errors. Join the community and correct any errors you spot to help us improve Papers Past.

Article image
Article image

NEARLY EVERYONE WHO READ&wg-READS A NEWSPAPER Every Oat Every Day *»■ life, whatever yoor Income, whatever too* tastes, there i* . one thins you here in conunan with almost evwty seen, «a» woman in the chrfliied woriflj And that is the re«Hß* .« the reading .<** of people is confined entfwljr to newspapers. An ttdverxwement in a newspaper **aeaea thousands of people of afl ."'Newspapers The multitude of things in which people are interested today makes a newspaper a necessity. Whowon the SanKiccarTon*?"" Wh«t did the -Mm. aflairter or the 'Trfiafler. gq&Qffgrftion to»to;W vesterisoff Enzer interests BMtto a necessity. I' .V. What Is Happening? m&t Is tbe iuSoShe eleefiwSSeoidl The toll story «f that srjtrifc« a> ! n the xeeoid by Sir CampbeU, c* "Amy** axe ibeeoiEaa* encased, or aeeae&to eeaoid of any eyent, national, or internenonal, it Is these in your newspaper. Read by AH Classes wesMfc great etore ot literature at his disposal J beautrfully printed and elaborately £Hb* trailed magazines are his 12 he wants them. He may buy them. he may read some of them. Bat there is no "may" about bio daily newspaper. He reads it —every day. And whilst he absorbs information about stocks and shares, about international and local politics, and other things in which he takes an interest be absorbs the messages of the advertißera. The clerk with a small who magazines, his dally newspaper. He, too, tiSL— . - and the clerk, the doctor and the salesman, the plumber and the grocer all read newepapeta. AJso they and their famffles must buy clothing and food ana a hundred and one articles' °j " . Their choice is in their daily newspaper. "So far as I am concerned, no other advertising medium than the newspapers need exist." —Sir Charles Higham

Permanent link to this item

https://paperspast.natlib.govt.nz/newspapers/WAIPO19340619.2.11.1

Bibliographic details

Waipa Post, Volume 48, Issue 3481, 19 June 1934, Page 4

Word Count
289

Page 4 Advertisements Column 1 Waipa Post, Volume 48, Issue 3481, 19 June 1934, Page 4

Page 4 Advertisements Column 1 Waipa Post, Volume 48, Issue 3481, 19 June 1934, Page 4

Help

Log in or create a Papers Past website account

Use your Papers Past website account to correct newspaper text.

By creating and using this account you agree to our terms of use.

Log in with RealMe®

If you’ve used a RealMe login somewhere else, you can use it here too. If you don’t already have a username and password, just click Log in and you can choose to create one.


Log in again to continue your work

Your session has expired.

Log in again with RealMe®


Alert