Page 2 Advertisements Column 2

Waikato Independent, Volume XXXIX, Issue 3552, 11 May 1939, Page 2

“Smoking shortens life according to the non-smokers, but as I’ve been smoking since I was a lad, and am now 83, it doesn’t seem to have shortened mine much,” remarked an old identity in the smoke-room of an Auckland club the other afternoon. “But then,” continued the veteran, “I always smoke New Zealand toasted tobacco —Cut Plug No. 10 (Bullshead) —and if there’s any better I’d like to know where I can get it. When I meet a non-smoker I’m always sorry for the poor beggar—he doesn’t know what he’s missing!” They all laughed. This old smoker has discovered what thousands of other smokers have found out—that toasted tobacco is the best, because not only does the toasting immensely improve flavour and bouquet, but it largely eliminates the nicotine in the leaf. “Toasted New Zealand” is as innocuous as it is fragrant and delicious. The five brands are: Riverhead Gold, Desert Gold, Navy Cut No. 3 (Bulldog), Cavendish, and Cut Plug No. 10 (Bullshead). No other toasted tobaccos are manufactured. But there are several imitations!*