Page 7 Advertisements Column 2

Waikato Independent, Volume XXIII, Issue 3150, 13 December 1923, Page 7

ANCHOR This is the soason of goodwil 1 . To all suppliers, shareholders, and business associates generally, the Directors of the New Zealand Cooperative Dairy Co., Ltd., extend Christmas greetings, and good wishes for the New Year. Goodwill is the basis of our business. Without the goodwill of our Overseas Clients, the efforts of Suppliers, Directors, and Staff would be in vain. That goodwill is based upon knowledge, and the greater that knowledge becomes of the quality and quantity of our products, the more permanent will be the bonds of trade. To deepen and strengthen those bonds of Imperial trade by the enlightenment of our Overseas customers, the Directors of the Company have had prepared a special booklet entitled "The Empire's Dairy Farm," which gives a full and comprehensive account of the evolution of the Company and its present-day activities. This book is being widely distributed amongst the wholesale and financial houses in Britain, United States, Canada, and the East, with a view to furthering our trade interests. Wo want the co-operation of suppliers in thus increasing "Anchor" Band prestige. A copy of this book is being issued to all suplpliers. After full perusal it may be put to good use by being posted to friends or relatives in Britain, with the injunction to visit the Company's Stand at the forthcoming British Empire Exhibition opening in May next. Further, suppliers who have influential relatives or friends in Britain or Overseas whoso interest in "Anchor" Brand products may bo increased by this book, arc asked to send in their names. promptly so that copies may be posted direct. ' fthe Empire's Dairy Farm ■ JI Record of " Anchor" Attainment SIR H. BEAUCHAMP (Bank of New Zealand) writes: "I think you are to be greatly commended for publishing and circulating this little brochure, which has for its object the dissemination of information relating to our principal primary industry: dairying." ME 11. BUCKLETON, General Manager, Bank of New Zealand, writes: "I congratulate you on the production of the book, which is creditable to everyone concerned, and will, I feel sure, be an eye-opener to most people abroad who receive it, and learn from it what an immense organisation the N.Z.D.D.C. .is." MR A. JOLLY, General Manager, National Bank New Zealand, writes: "This book is most instructive and comprehensive, and has been perused with interest." Mil NEWTON KING, New Plymouth: "The book is certainly a great production, and must be of great assistance to your correspondents Overseas. It is so very interesting and well got up." MR J. S. .TESSOP, Chairman, Meat Control Board: "I must say it is a magnificent production, and is a record of progress that would be hard to parallel in any part of the world. As an advertising medium its circulation Overseas will be very valuable." SIR ERANCIS BELL, Acting Prime Minister: "I congratulate your Company on the production and distribution of this interesting history of the development and methods of your business." MR FRANK M. WINSTONE, Auckland: "I heartily congratulate your Company on this production, which is one of. the finest things of its kind which has been produced in New Zealand, and will give your Overseas friends an idea of the great dairy produce business in New Zealand and more especially of your own Company." MANAGER, WRIGHT, STEPHENSON AND CO., LTD. : "This will bo a splendid advertisement for your Company and the Auckland Province." N.Z. Co-operative Dairy Co. HAMILTON. AUCKLAND.

Be Sure CALL T 1 YOUR 'Xmas Present Barton & Ross The Furnishers, Victoria Street, Hamilton. Opposite Chief P.O.

* US £ ska SS MKBISSSEb Rido to those spots iuaace«sit)le to motors —go off the beaten track—on a " Raleigh." Why a '• Raleigh?" \\ Because the " Raleigh" i 3 bicycle perfec- //• tion—it is built to last—to give service—and *C iB noted for its e.isy riding qualities. ■'• Mny we show it to you ? m&iMEmmsmM C. RAILTON BYCROFT, Proprietor, Next Bycroft Bros , CAMBRIDGE •Phone 2 .