DO IT NOW
The time to advertise is now- - not to-morrow or next month. To wait on winds and whims is worse than procrastination. Merchants are open for business regardless of the weather. Men and women eat and sleep and seek recreation at all times of the year. Health and happiness are present or in perspective. You advertise now and reap the hereafter. But you cannot expect anticipated profits from anticipated advertising. If business is good, keep it good by good advertising; if it is bad, make it better by better advertising. Advertising has advanced wonderfully in the last five years, so have merchandising methods, and the two work wondrously in double harness. Transposing a sentence from Shakespeare, “Ye who have advertising to do, do it now.” Nowadays, nearly everyone in Christchurch reads “The Star.” Use it to sell your goods.
Permanent link to this item
https://paperspast.natlib.govt.nz/newspapers/TS19280522.2.36
Bibliographic details
Star (Christchurch), Issue 18469, 22 May 1928, Page 3
Word Count
141DO IT NOW Star (Christchurch), Issue 18469, 22 May 1928, Page 3
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