GOOD-WILL.
Good-will is a very tangible asset, and the absence of it may be a liability. For instance, if you have a big manufacturing plant, fully equipped for turning out goods, and you possess no good-will, if your plant burns up, the venture is extinguished, destroyed, dead. If tise institution has back of it good-frill, then earthquake, flood, fire, may. destroy your plant, but the goodwill remains and can be utilised. This is survival value.
AU worthy deeds, all honest work, all sincere expressions of truth—whether by pen or by voice—have a survival value.
Civilisation is a, great, moving mass of survival values, augmented, increased, bettered, refined, by every worthy life. Man dies, but his influence lives and adds to the wealth, the happiness and the welfare of the world.
Art distinctly ha 3 survival value, The artist appeals to the age to come What he produces is dedicated to time. He does not look for a quick return.
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https://paperspast.natlib.govt.nz/newspapers/TS19141217.2.23
Bibliographic details
Star (Christchurch), Issue 1123, 17 December 1914, Page 4
Word Count
159GOOD-WILL. Star (Christchurch), Issue 1123, 17 December 1914, Page 4
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