THE "HAURAKI" ECLIPSED.

Star (Christchurch), Issue 5501, 28 February 1896, Page 4

THE "HAURAKI" ECLIPSED.

WajIHI'iIIAKES A iBACK . BEAT ! .COOLG4BDIE NOWHERE! CAJUEPftNIAN RECORD BROKER ! 35,840 ounces itotthe ton. . Work it out for yourself. Indian 'Chief Cigarettes, 35,840 ounces to the (fcQU,iand more satisfaction to the ounce t!iaa:any other ibrand. Some of tbe Jteading members of ;the Eoyal Academy ihave ibeen severely criticised and taben fe> task lor selling .their .creations to adv^twing firms, and even .executing "works off art "to the specific torder of " somebo&yte isoap" . or •" general jpills." Punch has recently; jaaued ,a qloyer skit <tm the advertising MraEiia introduced beitween paragraphs of fyrrid,Jide interest, and publishes a specimen «£ -.what we may ■„ <expect in the novel of 41ie -future. 'There is' (says a London paper) un^..douistedly a grievance in this respect. ■* There ,is nothing more annoying;, or more -likely to make a man want 'to get up ami ;kick himself than to commence a axil> j leader on the Chitral war, or the Salisbury j foreign policy, and eventujijly find himself Jiterajly in a lather of Seagull's "Moonlight , .:Soap. ' ' I We qttifce agree with this (says another i exchange), and hold a practice to be <|uite indefensible. Tliero is a time and a , place for everything, and there is plenty . ■oi scope for advertising wlthotit monopo- [ Jising sthe reading matter of public interest. Th.ejre Js only, one plea of justincacation, and. ihat Js when a» article of sterling value and indisputable quality, such as Vanity Fair Cigarettes, js'fo be brought aa.d kept More the public,