Page 7 Advertisements Column 3

Thames Star, Volume LVIII, Issue 16179, 21 August 1916, Page 7

DON'T FI6HT YOUR BUSINESS BATTLES ALONE 1 ! ! Yoti must get ideas and experience and knowledge to win in business! If you want to keep on growing you must know more than the next man. You must have better methods; bigger, broader, ideas; quicker shortcuts; and surer and more practical plans. You can, of course, learn by trying costly experiments —by spending time and money—by wasting years going in the wrong direction. But there is an easier way. We can place in your hands —ready for yocr instant use —the tried and tested experience and actual methods of the keenest, shrewdest, and most successful business men. These pen will tell you how they conquered the same difficulty that faces you to-day.; how I they rose step by step; how they' 'made money; how they turned ideas into £ s d. i And all this is written out, by these very men themselves, in clear, simple language You will find it all in "the "Library of Business Practice."

PROFIT BY THE EXPERIENCE OF ! OTHER BUSINESS MEN. •• - ■ Think', of having other successful business men to counsel and advise you! Think of their business experiences, and the stories they can tell of how they rose —what methods they used —how they started in business — how they'obtained capital—their selling plans —how .they hire men—what ideas they have found practical— how they systematize work! In these ten books they have told all this— their inside methods. In a single chapter six retailers tell how they did it. A few pounds and an idea constituted the capital of each of these men, all in different lines of business. Through ingenious and clever methods they succeeded. This chapter alone is worth the price of a set. Then there is the story of a salesman who actually makes sales of £200,000 a year —personal sales, an.l all to people of small incomes. He tells how he does it—what selling points he uses—how he covers the ground—how he closes an order. Then there is a manufacturer who met competition by making a different arrangement for his factory space. Ho reduced the cost of production by an ingenious distribution of men and

machinery. In other chapters you -will find the keenest advertisers in the world telling } on how they advertise, how they handle orders by mail, and how they collect accounts. , The general manager of a'Railway Company gives detailed plans of bonus j and wage systems. Managers of banks i show ho\v a business should be financed ; sales managers -tell how they manage salesmen;, accountants showhow profits should be figured and how to know exactly where a business stands. > - This is the real heart and soul of business, the vital principles of success put down in black and white. The Directors of a well-known company, faced with new selling conditions due to unexpected competition, called for suggestions from their sales heads. The assistant sales manager, familiar with the "Library of Business practice," consulted the ! volumes on Selling*, and found there the description of a plan which had actually been used by another firm, and which with a few changes, could be adapted to fit this very emergency. He presented /this work and plan to the Directors, and it was adopted and carried out to success. You can do the same. No matter whether you are the owner of your business, a manager, a salesman or an ambitious employee in the ranks —you can use the Library in this way every day. j

THE "LIBRARY OF BUSINESS PRACTICE" Answers More Than 5000 Vita! - Business "Hows" : These ten volumes , are working tools for men in business. They cover completely the entire field of business organisation and mHuagemen t —Business Management, Industrial Organisation, Buying and Hiring, Salesmanship and Sales Management, Selling Methods, Advertising, Business Correspondence, Credits Collection and Finance, Accounting [md Offica MetlMs, Costs and Statistics.

Orders left Avith the Manager, Advertising Department, Thames Star, will "receive nrompt desno+ch.

Mr. George Bujfsr* 1 Friends of the energetic business man . i/ger for Geo. VVi^loughby, Ltd.," cannot hejp but notice a great improvement d late in Mr. .Buller's health and general' ■'appearance.' For years lie lias suil'emi from bronchial trouble :. but Fluenzol. he says, has done wonders for liiui Several membtrs of the dramatic or ganisations under Mr. Buller's piioiagt such as Mr. Georpe Cross, Mr. Alb«n and others, are also rery enthusiast ii in their praise of Fluenzol not only as i throat gargle but also as a specific fo. Influenza Gargle in teaspoonful dosi^ undiluted. 1/6 and 2/6. Ut

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