Page 3 Advertisements Column 2

Timaru Herald, Volume CLII, Issue 22398, 9 October 1942, Page 3

rhe heaviest smokers? A trade journal which has been digging up statistics says labourers are the heaviest smokers in the Old Country amongst outdoor workers, that the heaviest snokers amongst professional men are parsons (with writers a good second), while the women of England are the heaviest smokers of their rex the world over. What do they all smoke? Working men. states the same authority, stick to the old brands mostly, but that the growing preference by other classes is f or “something better.” Flavour and bouquet must both be -.hoice! It’s precisely the same story in New Zealand. Brands which satisfied smokers in the past no longer satis.., and are “going out." The modern smoke.' is mor > critical, more fastidious, and this tendency really dates from the coming of “toasted," that is Cut Plug No. 10 (Bullshead), Navy Cut No. 3 (Bulldog), Pocket Edition, Riverhea.i Gold and Desert Gold, the purest, most fragrant, most enjoyable, and certainly the least harmful of any tobaccos manufactured. And it’s toasting which makes them ■ so. it cuts out the nicotine. It enhances flavour and bouquet