Page 5 Advertisements Column 3

Timaru Herald, Volume CXLII, Issue 20607, 22 December 1936, Page 5

An amusing story about smoking! The headmaster of a Chiswick London) boarding school, according to the famous journalist, Geo. Augustus Sala, who was one of the pupils, announced that if a boy was caught smoking he wouldn’t be caned, but on three alternate days for a week he’d be supplied at dinner-time with a clean clay and half an ounce of “Shag.” “We had very few smokers after that,” said Sala The taste for tobacco must be acquired, • and is worth acquiring, for smoking probably yields more pleasure to its votaries than anything else, and provided the quality of the baccy’s right, smoking won’t do anyone much harm! The trouble is the quality’s so often wrong! Excess of nicotine is responsible for that. The purest tobacco of all is “toasted” for toasting frees it so largely of nicotine. Hence, its innocuousness! The five famous (and only genuine) toasted brands, Cut Plug No. 10 (Bullshead), Cavendish, Navy Cut No. 3 (Bulldog), Riverhead Gold and Desert Gold are not only the most delightful of all tobaccos, but the safest

A BUYING GUIDE Before you order dinner at a restaurant, you consult the menu. Before you take a long trip by motor-car, you pore over road maps. Before you start out on a shopping trip, you should consult the advertisements in this paper. For the same reasons I 1 The advertising columns are a buying guide to you in the purchase of everything you need —including amusements! A guide that saves your time and conserves your energy; that saves useless steps and guards against false ones; that puts the s-t-r-e-t-c-h in the family budgets. The advertisements in this paper are so interesting, it is difficult to see how any one could overlook them ... fail to profit by them. Just check with yourself and be sure that you are reading the advertisements regularly—the big ones and the little ones. lt is time well spent... always • • • • * Avoid time-wasting, money-wasting detours on the road to merchandise value ! ! READ THE ADVERTISING “ROAD MAPS”