Page 14 Advertisements Column 2

Timaru Herald, Volume CXXXIX, Issue 20057, 14 March 1935, Page 14

After a two years’ agitation those film exhibitors who have been advocating the elimination of the “shilling minimum clause” in the distributors’ contract, which was enforced only in Australia and New Zealand, have succeeded in accomplishing their object. By Order-in-Council, last week the New Zealand Government has, through the operation of the Cinematograph Amendment Act, approved of an arrangement for the supply of film to cinema houses who run “guest nights” or charge sixpence admission. The new arrangement does not apply to all films, but only to films released the season before last, and of these releases the distributors have the option of retaining the shilling minimum over 25 per cent Of the releases of that period. During the past two years the “guest” theatres have had extreme difficulty in obtaining supplies, but the recent Order-in-Council releases more than 3000 programmes for the \ise of these cinemas.