DOMINION MOTORS LTD.

Taranaki Daily News, 7 June 1934, Page 13

DOMINION MOTORS LTD.

FINE ARRAY OF CARS This year Messrs. Dominion Motors Ltd. has a particularly fine and comprehensive range of outstanding cai’s in their display at the show, comprising nine models —six Morris and three Hudson, including the world-famous Terraplane. That this progressive' firm caters for all needs is clearly borne out by the remarkable variety in their • exhibit, ranging from Morris Minors through the several Morris models, and, in addition, embracing the Terraplane and the Hudson De Luxe Club Sedan. A finer display of up-to-date machines woud be difficult to imagine. In the baby car class the Morris Minor needs no introduction; suffice it to say that the 1934 .models incorporate further notable improvements. The “Minor” has long been famous for its “big car” construction and performance, and this year secs still more “big car” features-pow-erful hydraulic four-wheel brakes; a synchronising four-speed gear-box; real leather upholstery and hydraulic shock absorbers, are but a few. The Minors are represented by a two-seater roadster and a four-door saloon. First announced about 13 months ago the Morris Ten has won an immense and world-wide response. At the show this class is depicted- in a handsome TenFour Saloon and-it is safe to say this 1934 model will make an even greater appeal. The Ten-Four gives more luxurious travel than ever before, due to the new X-braced lower riding frame and equipoise engine mounting. that damps out all vibration. The driving is even simpler with the new synchronising gears that ensure easy gear changes. In short the Ten-Four gives the comfort and power of the bigger cars together with economy and low upkeep. The 1934 Cowleys are right up to the mark with all latest improvements and more attractive in design than ever. There is the transformed Four with an entirely new engine and a new and lower frame with X-bracing, that gives additional strength, greater safety and surprisingly improved appearance. In addition the new . Cowley Six, rated at 15 h.p., a dignified luxurious car, has electrifying acceleration and marked ease of control. Space does not permit the whole Morris range to be exhibited, including the Morris Oxford and the Morris 25, which are the last word in modem English motor-car production. Probably no car has created more of a sensation this year than the remarkable “Terraplane,” which has virtually revolutionised the motor industry. At the show Dominion Motors present the Terraplane De Luxe Coupe and the De Luxe Terraplane Sedan. The streamlined Terraplane is built on the new Hudson principle of unit-engineering, which produces an airplane ratio of power-to-weight making possible lower first cost and greater economy of operation. Some of the amazing new features include equal action brakes; Terraplane axleflex springing; 3-beam headlights; 4 Terraplane “road-levellers,” and patent splayed springs. In no other car can ■be found such tremendous improvements giving such floating power and “cushion riding.” The Coupe sells at £420 and the Sedan at £425. Last but not least of this fine display is the handsome Hudson De Luxe Club Sedan, an enlarged and even more luxurious model of the Terraplane. The Hudson, without doubt, is one of the leading cars exhibited at the show, being equipped with every possible convenience even to a radio, specially designed for Hudson-built cars. Some of the more important features include the axleflex individual springing, automatic road levellers, equal-action brakes, and the new Hudson “hill-hold,” which instantly checks backward rolling down inclines. These are but a few of the many features that contribute to Hudson safety and comfort A visit to the show will be incomplete without viewing these exquisite monuments to 20th century science and engineering skill. NATURAL PHOTOGRAPHY EXPRESSIVE STUDIES An arresting exhibition at this years show is the display of photograhpy arranged by Swafeison’s Studios. A slogan on one wall, “Natural Photographs Make Our Studios Popular,” aptly conveys expression to the thoughts that must run through the mind of anyone studying the exhibition. This year child studies predominate, some in a happy playful mood, others serious and reserved, but each with an expression of individuality. True character, knowledge and intelligence stand out in one particular study, motherlike expression in another depicting a child affectionately tending her doll, the reserved, almost arrogant trait of Madame Pompadour in yet another, but in each is true naturalness. Among the other studies is featured an artist at work, a really creative picture and as a contrast is a black and white study of a musician. A sharp, clean-cut profile, two large panel pictures, an example of futuristic photography help to complete a fine display in which there is one feature that must not be passed over and that is the delicate colouring in many of the studies. Lifelike as they are in their original tonings, they are more realistic, more human where the expert touch has lent natural colour to feature and frock. SUPER WALLACE MILKER REMARKABLE SPECIAL FEATURES No dairyman visiting the show should lightly pass over the display arranged by the Wallace Milking Machine Co. Here, this old established company is concentrating upon two chief and two vital points of particular interest to dairy fanners. They are —The Super Wallace Milker and the Wallace BallBearing Vacuum Pump. Of the latter, sufficient is said when it is recalled that this remarkable pump won the contest for vacuum pumps conducted by the Taranaki Power Board in August of 1932 to determine which performed with ■the maximum of efficiency and with the lowest operating costs. There are over .1500 thoroughly satisfied users of the Wallace Milker in New Zealand already and the demand is growing. The particular features of the Super Wallace demonstrated are its low running costs and its remarkable provision for sanitation. With a Super Wallace, farmers are assured of finest grading because—well, find out the reason at the firm's display stand