Page 9 Advertisements Column 3

Taranaki Daily News, 24 September 1924, Page 9

OR. SHELDON’S NEW DISCOVERY. LATEST AND BEST. Dr. Sheldon’s New Discovery is Australia’s favourite Cough and Cold Remedy, and although It Is a discovery of recent yeaia, Its fame has spread all over Australia, and hundreds of women joyfully tell how Dr. Sheldon's New Discovery keeps away Coughs, Colds and Bronchitis from even' member of the household, from the oiaest to the youngest. Remember, it’s little colds that grow into big colds, the big colds that may end in Bronchitis or Pneumonia. Don’t wait till to-morrow to treat the little colds, for one dose of Dr. Sheldon’s New Discovery for Coughs and Colds will break up a cold if token at the beginning. Dr. >heldon’s New Discovery stops the and cold, and prevents any serious complications. It is unequalled for Bronchitis, and is Invaluable for Croup and Whooping Cough, tor, while it is most powerful in its action, yet It can be administered to the smallest child with the same safety as to \the full-grown adult. Dr. Sheldon’s New Discovery, Is Sd and 3s 6d. Obtainable everywhere.

NEWSPAPER ADVERTISING DID IT. JJNANSWER ABLE testimony to Ihe value of Newspaper Advertising in making profits for 'those who use it judiciously appears in the financial statement published a short time ago by the Gillette Safety Razor Company. JN 1921 the Gillette Company confronted the expiry of its patents and world-wide competition, its rivals armed with the weapons that had brought it supremacy for almost a score of years. Gillette faced the music, bought Newspaper space wherever men swore at their whiskers, improved their product, established world-wide distribution and at the end of the year counted profits of nearly £1,500,000. JN 1922, profits exceeded £2,000,000, and the Company started 1923 with orders on its Rooks for 1,321,000 razors- and 4,420,000 blades. So happy are its finances that, it is planned to build a £300.000 addition to the factory. NEWSPAPER ADVERTISING DID IT.