INDUSTRIES WEEK.

Sun (Christchurch), Volume I, Issue 75, 5 May 1914, Page 10

INDUSTRIES WEEK.

IMPROVEMENT IN DISPLAYS. Industries Week has entered upon its second day. This morning displays were made by many shops which- did not have shows yesterday, and there are signs that the idea lias been taken up with more enthusiasm than was evident yesterday. At the same time Industries Week has not created much stir, and-it is rather regrettable that more of the big firms have not taken advantage of the opportunity of impressing upon the public the advisability of using goods manufactured in the Dominion. The "backbone of the country" is, of course, the land,"but close to the agricultural and pastoral industry in importance come the Dominion's manufactures. „ * ' There are indications to-day that * several of the firms which have so far made no special display are regretting their non-activity, and it is safe to say itliat before the end of the week more arid more windows will be dressed with x Dominion-made goods. Amongst the firms making, notable displays to-day may be mentioned :—D.I.C. t Strange and Co., Ballantyne and Co., the Oak Hall, Beatli and Co., Ashby, Bergli and Co., Farmers' Co-operative Association, Graham, . Wilson, and Smellie, and Whitcombe and Tombs. * A UNIQUE IDEA. The secretary of the Industrial Association (Mr It. S. Badger) is responsible for a unique scheme of xlemoristrating the benefit of the principle of supporting local industries. •He has put into circulation amongst business people a half-crown with a paper tag, the. person who receives the coin being asked to pass it on. The half-crown will, remain in circulation during Industries Week, and will then be returned to Mr Badger. The tag bears the following message:— TRADE AT HOME. This half-crown started from the office of the secretary of the Industrial Association on Saturday, May 2,. on a journey, the object of which is to demonstrate that every penny spent in your.own city will return to the original sender, eventually to be paid out again, while every penny spent elsewhere rarely, if ever, finds its way back through the channels of trade to its starting point. When this half-crown comes into your possession, please write your name and tlie date arid time received or the first vacant line on the attached card, then pay away the half-crown as quickly as possible, either in change or in a purchase, but be sure to hand it on to somebody living in or around Clirist-i-l.urch. The mission of this coin is a worthy one, and every person who gets it should assist in proving the advantage of trading at home by carefully following these instructions. It is requested that the holder of the coin at 5 p.m. on Saturday, May 9, will forward it to the undersigned, who will refund the half-crown.—Ronald S. Badger, Secretary Canterbury Industrial Association, Manchester Street.