Page 2 Advertisements Column 1

Stratford Evening Post, Volume XXV, Issue 291, 7 December 1914, Page 2

NEW ZEALAND LOAN & MERCANTILE AGENCY CO., LTD., BROADWAY P.TRATF9RB. PROPERTIES we CAN REGGMMEND. •31 ACRES, Freehold—Carrying 8 oowa j fad-ory returns ; 13 per cow. Nearly all ploughed, and divided into ]» paddocks, o weeda. ,6-roomed house, cowshed, ©to. Situated within I minutes of Factory and School. *»rls* £3B iter sere (really aheap). Easy No. 4-18 L • ACREB, Freehold—Good level 1 nd, well fenced and divided. 6roomed house, 8-bail shed, orchard, eto. About 28 acres stumped. Situated within 6 minute of School, Factory, Phone and Store. Prlee *II lit per aere with «M eaeii. No. 2-BS. Jte ACRES—Good Dairy Farm, level and well sheltered. Two houses and concreted sheds; carry li» cows. School, Factory and 'Phone 8 minutes. Prlee «*• per aere. Vary eaty term* t« «-e----llaele man. 111 ACRES, Freeheli—Good Dairying land, practically free of weeds handy to town an* r*ilway. Nioe homestead, good house anu sheds, every convenience. Property well fenced and divided. One mile to Factory, School, Store and 'Phone. Prloe £3l per aere. Good terine te appc-sved man. Balance for long term at I per eent., or would eentidar exohang* for pleee of good olean sheep eewitry. No 4 - 170 - WE have 189 ACRES Dairy Farm, whioh is in splendid ordsr, all -necessary buildings, free of weeds, and unmortgaged. The owner's selling price is 431 per aere, but as he wishes to retire he wHI accept a suitable property as deposit either in Stratford or New Plymouth. *»• 101 - AIM • tM ACRE Dairy Farm, whMh owner will consider exchanging 9*a town Droperty betwe»»i Hawera and New Plymouth. "HOW MoDOUCALL(S) TOPPED THE SCORE." At the Manawatu Show held recently, McDougalls' Dip secured 119 out C*f 157 awards, and 11 out or 13 championships, besides winning the "Short" 100 guinea Challenge Cup and the Southdown Society's (England) Challenge Cup and at the Canterbury Metropolitan Show users o f "Mcj>ug'alls"c aptured 13 out of 16 Championships, and 182 out of 240 awards, fies'des 19 specials. The merlrfo classes were not included. No, 8-244. A« Ci BELL, I Hand Salesman. FARMS THAU ARI WORTH iUYINQ. fi tSAlt—Freehold. All in greet and eropi, 45 sties stumped, S pat flbcfa, all ploughable; metal'»d road; 1* miles from £nglew.<*jd; jj.iilt from eokool and creamery. 6-roomedd house, cowshed and ' outbuilding*; good orchard. Frlei 111 111 per lira, MM easfe. Baiaaeo 7 years at I per ant. Sr ACRES—Freehold. All in grass and orope; all ploughable; 100 acres stumped and ploughed j, 19 paddocks, sheep-proof fenoing, metalled road, • miles from Inglewood, H miles from store, post oaeos, cheese- and butler factory, i mile from creamery. 10roomed house, concrete yards, 10-bail cowshed, stable, and other outbuildings. Prlee Ate par aere. Aieee tuei. Belanta eaay FOR LEASE US ACRES—Freehold. AH in giess end orope except shelter bush, 4M seres ploughable, 119 acnes ploughed; • miles from railway,li miles from creamery. S-rocmed house, eked yards, eto. Own* at Will lease for 2 years at lis Sd per acre with purchasing clause a* Utile. MATTHEWS. GAMLIN A; C KUCTIOKIEIB, Tl&Sk ft COMMISSION AGINTI, I M c jy 1 W * • »- SOUND, STRONG, IWKI AND UNK HARROW CHEAP. wsemmm ««««je Up SJH BaW Saw Snow *sw* ■ ««€«€€«««< POUNDLK made, Strong enough fcf the rougest work, of J-inch square links and best quality heavy points, complete with wiffletree, expanders and drag weights, all at i.he famous "ECMONT" Quality and Prlee. Bottom half can be detached. Mad« in Siaeß 8 and 10 feet wide, and oai be used »» a spike and link, or by reversing, a link harrow only. Easily the oheapest and because "Egmonf THE BfliT. EGMONT COACH & CARRIAGE C° WHEELWRIGHTS, COACHBUILDE RS, 4TC. AGENTS for Massey-Harris Perm Implement-, Wasa Cream Separators Champion Cooking Ranges, Uniqu BoUer Frames, eto., Stratford.

Newspaper Advertisin T one of ids recent lectures on advertising, - given at Liverpool, England, Thomas Russell, of Lonlon, emphasised strongly the value of newspaper advertising. "The time," he said, "was ripe for a great extension of advertising, and newspaper advertising must always be the mainstay of publicity," He illustrated the fact that scientific advertising did not add to the cost of goods, but secured a material reduction of price. Indeed, the more an article was advertised the cheaper it became, and the more self-interest compelled the manufacturer to keep up the quality. Certain articles of great value to the public could never have been manufactured at all had it not been that advertising ensured a sale large enough to warrant the putting down of the elaborate and very costly plants. Advertising was the cheapest method yet devised by the wit of man for the sale of honest goods. The great commercial discovery of the age was that it did not pay to advertise unless the goods advertised were honest goods, while nothing which was not true was good enough to put into an advertisement. The "Commercial Review" points out that—" Undoubtedly the first and most potent advertising force of the present day is the newspaper. Here is a field so vast and so complex that it needs the most careful study of every varying condition to accurately estimate its possibilities, and * whole army of specialists and experts in all branches of service have come into being."