Page 9 Advertisements Column 3

Southland Times, Issue 23346, 2 November 1937, Page 9

A Fashion Opportunity «O| that will sweep you Jjgß OK Your Feets AT -ik J t / We suggest that you take the season seriously ' \ • an d h° nour it wit k c h° sen clothes. In ( J-Vi-J: \a \ il our Showroom we present fashions that sparkle \ \ I* ? /J' ; ') P ■ ttSl w WlWfvir with S enius English, American, Canadian \ i Z B WWIWB x uffflttWllT French creators •• • • and without a doubt 'Cz Wn?MJiU'/ the most remarkable values Southland has seen O I® Not illustrated New Locknits lira I ill llklm V SPECIAL LINE OF CANADIAN L AFTERNOON FROCKS. New and Checks Stripes —f / « « I f becoming styles m plain tonings of and Fancy ; 7 Brown, Black, Navy, Turquoise, Weaves. Sizes / ■ ■ i fl k 1 P- Usty ™ k^ Rus a’w ido ’ 5.5.W.,W.5., W.X. | ■ I II J 4 llli ? lzes S - S ’ W -’ S ’ W ’ AQ/R and O.S. Never B B I I I I jhSllof” ‘tw/O before shown! JL JL In M I I " I I lII' l ! I ( Z' I SMART FROCKS IN ALLOVER I I i 1 iH IKmWI IWWi \ / y FLORAL PATTERNS. Showing I I |1 I ill Ui new high shoulder and 4 II I I I 111 I : I | I I il' ■ I wi 1 pf l' trimmings of Pleating and Rucking I I I I I i ll ill ill at neckline. Short sleeves. / I 'il \ W /HBSfflvl Sizes S.S.W. and S.W. ‘i'U/0 /I I Ww® I® fiß I I jfej ILpM I IZFI j SUPERIOR FLORAL FROCKS favI \ \ I ;| | till \ K.' J I I ouring quaint conventional designs, I \ I \ \ H a ' so s P otte d and allover florals. I I \ \ i 118 I I Shades Navy, Black, Brown, Lido / Il \ \ 11 I riff l£t ' an d Wine. Sizes Women’s and WJC ' J\ U / IP 111 63/-‘“95/-Wa. 11 l \ I i 111 111 Ift n 1 i w®. Vu I I 1/ Illi H I I \\ EXCLUSIVE RANGE OF CHARM- | : W l\ v I I |1 B m U\\ ING ENG OBII FROCKS. • Beauti- ... zzxxrrnmrM I 'I I 111 Es I i IliWi fnhy cut styles, some featuring the f(J 1 MURIEL I I 111*111 Jps ||l , iW) basque effect. Rich plain Brown 11] , | II L \ jlffi AIW tonings in figured cloques. Sizes ® “MYRA”— Typical of our Striped Spun Silk Frocks II ! U fl| S.W. to rff /A / to PQ/Q/ /’JB AwJF ... so charming, so immensely popular! Sizes I II I |!j \ l W.X. ~“*/*«/““ 210/ 0/ j&JB® WmW Ss .w, S.W., w.s. PR,CE 29/6 UH I® \ \ ■MygmL"-F.r e a re-fr g| day, aliped Bemtog |/|/ )\ | ££Sd£l ESU® f■ -• f S f ‘ri'^Tfn 5 our Showroom /l / II I skirt to tone. Mostly in tonings of S - of the multitude on ffisplay m our Showroom. / / II Navy and White and Brown Florals. WM 'S' < wCMBF ' Sizes S.W., W.S., W.X. PRICE g/ | /!/ /(J I sizes< — £5 5/- Ft J I V \ Wl/ mH <..> ff I “Ilf IT Til? TY’ SUPERIOR ENGLISH FROCKS in E ' TIIB LfI LLjIJIIPj Oatmeal Crepes—Satin back. Black p A- JiA <C7 and Navy shades with beautiful |R zf/ vw applique work in lacquered satin <~Sb \ yZ / Sil w Cleverly cut with flared skirts. Sizes B© ’ > Iflft ' */s.' " ■ WBUB “ MARY ” £5/5/- to 6B/8/- » 1 M —. I -MARX”— We’ve scores ol the smartest I ' H JU® &“SG E c o o RSS E^ L tW/’’- - l -7/ il’l 1 1/ .7<T ot refreshing new style ideas! Ihis one is ™>™? ™ f - fr, ■ • Hferi O'/VTX typical. Site, S.S.W aw.. W.S., WX "itaSd B wS P , ’ || 'WBB L "WCwS/sZ I/. \ .y \7 %. PRICES Og* / /CJ quaint new trimmings. Tonings of ' <. -.A > \■ A I'A,MCiW/ M Vv/O Brown, Black and Navy. Sizes W.S. Z7VA \. flW\ £6/6/- £9/9/- IW<.F Z?.A L“ '\ v-l IvA/ \ “MILDRED” Petal crepe fast washing U ‘A \A’ \. \ flocks . . surely a collection of dream I|i§®l f.'' ' / ’’A \\ I J dresses! This one is typical of their .’4 W W hcarm. Sizes S.S.W., W.S. -AA ‘ AMERICAN AND ENGLISH I• . / • vJx-y ../ PRICE AFTERNOON GOWNS. Attractive IMawAT J'-b "7 ,|1 -1 I bl 'I new floral effects in Brown and •' i H I / Navy. Well cut frocks and perfect I ' / / ?■ ’I ,7 fitting. New and quaint trimmings f ? ; 7 H n’l W/ at neckline. O.S. and Ex. O.S. sizes. m MAI k 45/- *» 89/6 9<iiiiiier P;: I / Why Not Lay-by? 1 /l\ , f V PLAIN BLACK AFTERNOON L r I?/ / \ : \ // It Z' 'I FROCKS in o.s. and ex.o.s. I --I fl /l' Vi \\ r-7 >’ 1 1 FITTINGS. An attractive range, all I£ c : I ff L—!• b \\ w V)' 55 ry V cut on slimming lines and simply 2 ff I8’• I /; Lt: \\ ’7 * \**’ Hi ' 7yd' styled These are English Frocks in | IB' I-1-1 »A'j V';.' \\ '7 v A- | Vuyr’*' satin backed crepes and matalasse. la 1 /.'KiXj \ \ ■'j ’ /r, > .it’ aZk New unusual trimmings of braidings ff * / tA V\ I D* M** • v'' Saunter Coats for cool casual per'7 / z 4\ I A \ Vm/iJ 1/ A fection! Coats that even at the end ■7 A®/ i /A-X *«* * * •IZ/ V \ NOW--Ay 'Z 7 \ of the most strenuous day give you M Iwltl rJlVnrx t y xkC/' / I th at “band box” appearance! We BLZW Y'J V .A) P-*. Z~ T / have them as sketched in sizes S.W. ly \t V\ Z. to W.X. at 49/6 and also others up \Jv /kymY b\ \vl 1/ fry v\ (, MAY" ,( MADGE ft H-RXTvMK V “MAY” AND “MADGE”— above display 17\. • ♦ •t / .7 * A / • V / WT* 7 ' typical styles in our collection of double Z L!) i * „ • tYI «- ® 5$ $1 Txß /J-/// weight Tennis Frocks. They not only look / WAY**** * • ** *1 / ? st> I ™ x' x-z cool, they are cool. Cut for freedom • • / z —j • •*. * •*!*•* \ /® ® T ® 1 I and they look as smart off the court as on! f / UI! * * J ‘ I J & T ' Smart women have always admired Fuji Silk II il '• ‘ I*7' I .. . and now, in these Tennis Frocks we find II • /ff **l. • >/» * 1 |<& I a , U V this popular material in its smartest guise. I I KII ***l • ’/, * 1 I@ I I nx TI Sizes S.S.W., S.W. and W.S. AA If* I I'FL I 4 29/6 V7/:'.'.;:4//.'J Mrkvl viT/ mitSl Hat .fefegiW / \ ! IlfH f/« News! u) // ai \ ''“wna” “MEG” AND “MONA” above are I f m wearing Floral Linen Frocks. ' V', P A.1.-A Taffeta Ready-to-Wear in \ IF The y’ re wonderful < the frocks we V \ ® one of the most flattering styles you \ 'I L/i mean). Theyve a brilliancy of de- I j can wear. Stitched brim and crown, \ sign and colour you haven t pre- I L A finished with petersham ribbon. Sy viously seen (and neither had we). / uTyl Ss- fWI Navy, Black, Brown. rf /0* Z Practical to the last inch iW’W y PRICE | D \/ I washability and lasting beauty are /(jjj essentials in all linens. Sizes S.S.W.. \,/ V ” / / kzJWv SW W.S. W.X. V/W r A.2.— Sheer, flatterers .. . disarm- C ’ “MARION” VJ / / ingly naive are these Taffeta Halos PRICES O*f / \ \ / showing a distinctive Dutch tend- . fl CBI ““ taw/ V “MARIAN” is wearing a Canad- V' / 7 v„ wl Navy. Brown, Black. Lido. f I «d “ H // i &/» F ws - pmce 29/6 vj Wj MAVD C ffl SI “MAUD”-We’ve a bevy of fresh flower ♦ SMITHUD ♦ REwW