FORD CRANKS UP

Southland Times, Issue 19395, 8 November 1924, Page 19 (Supplement)

FORD CRANKS UP

HIS AUSTRALIAN SCHEME. A MILLION POUND POLICY. (Sun Special.) VICTORIA (8.C.), October 21. With characteristic speed, Henry Ford has set the machine in motion which will result in the formation of a company ih Australia with £1,000,000 capital, and the establishment of five assembly plants and one body-manufacturing plant. Three Of the principals of the firm have sailed by the Makura for Sydney. There are Mr Philip Grandjeah, secretary of the Ford Motor Company of Canada, Mr Hubert French, sales manager, and Mr R. A. McFarlane, local manager at Toronto, who will organise the Ford Motor Company of Australia, with a capital of £1,000,000. Five assembly plants and one body-manu-facturing plant will represent an investment of £7oo*ooo, while the balance will lie invested in floating materials. ’ Messrs French and Macfarlane will remain in permanent charge of the business in Australia. What has induced the company to establish an Australian factory is that the export from Canada of finished cars has been practically prohibited by the high tariff, and the present Australian distributors will have prices in their own hands wheti they build bodies in Australia. The Canadian company will continue to make chesses in a knock-down form for shipment to Australia.