ADVERTISING BUREAU
HUGE AFFILIATION SCHEME MOOTED. (Ry Telegraph—Press Assn.—Copyright.) (Australian and N.Z. Cable Association.) HOBART, November 15. The fourth annual convention of the Advertising Association cf Australia and New Zealand has opened at Launceston. It was decided to seek affiliation with associated Advertising Clubs of the world on the basis of ten subscriptions of two dollars each. A sub-committee was appointed to administer the scheme respecting bureau circulation. It, is proposed that newspapers should subscribe to the bureau and supply circulation figures to be available only to those requiring and paying for the information. It is also proposed to appoint a vigilance committee to insist on truth and honesty in advertising to safeguard the public against fraud.
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Bibliographic details
Southland Times, Issue 19098, 16 November 1923, Page 5
Word Count
117ADVERTISING BUREAU Southland Times, Issue 19098, 16 November 1923, Page 5
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