WHERE BRITAIN LEADS

Poverty Bay Herald, Volume LIV, Issue 16836, 27 December 1928, Page 2

WHERE BRITAIN LEADS

f SHOE AND LEATHER FAIR IN LONDON LONDON, Nov. 2. | Leather made fron> tbe skins of | sharks is now being widely* used in ; tbe manufacture of bfoots and shoes. London has been holding its annual Shoo and Leather Fair, one of ,thc v most important industrial fixtures in |[ the commercial activities of Europe, if and shark skins nave i/ecn as proimf nent as the skinft of alligators, snakes | and the more or thodox calf. I Visitors hav*> been attracted froth I all parts of the world, for it is now I' recognised tha t wliotc footwear is concf,. cerned Brita'm leads the universe. | Over 10,000 trade invitations, printed | in four iangmges, wore issued. One it of the novelties at the fair, and of which mom will be seen in public this winter, war: a “collar” shoe, the top of which turns up In wet and' cold ', weather to protect the ankles, v.r BTlie highest heel in the exhibits £- measured six inches. It was in red ([and adorned a block patent, leather -shoe. Manufacturers seem determined 4 to persuade the public to demand | “brighter” footwear. Even men's it . shoes are now decorated in colors, but [■ they are not likely to be seen in the h strocts oh outside fancy dress fnuc-gf-lions.- During the past eight months I [British boot and shoe exports exceedI', ed a value of £3,400,000, an increase I of more than 22 ocr cent, on the corK- responding period last year.