A PRETTY CONCEIT.

Poverty Bay Herald, Volume XXI, Issue 6896, 7 February 1894, Page 4

A PRETTY CONCEIT.

The enormous sales of the Waterbury have led firms who do not care for a steady turnover at a legitimate profit to explore the purlieus of the Continent for cheap inferior " tickers " — wo do not, call them watchea — with which to "run the Waterbury." Theße possess one virtue onlv — that of showing the dealer a return of some 150 per cent, on his outlay. That they should keep time is a matter of no moment, so long as they resemble the Waterbury m outward appearance, stylo of casing, &c , with sufficient closeness to deceive a careless or unwary purchaser. Firms doing this often Bay to us, " What do we care ; we ein make five shillings more a watch on them than wo can on yours ; and as for keeping time, well, our troubles about that." Buyers requiring reliable watches can trust the Waterbury, and the public requiring the correct time should see that they set it. The gents' of ladies' Waterbury, gold filled or m sterling silver, are handsome, inexpensive, and durable ; whilst the nickel varieties are so well known that they require no further recommendation. It is a pretty conceit for here and there a stray trader to think his mportß of the " Nebuchadnezzar," the "Millenium," the "Gonbong," or. som otter specially titled monstrosity, has any effect on the Waterbury market, whilst fo every watch he nervously orders over one hundred Waterburys are always afloat for New Zealand. The real strength of the Waterbury lies m its absolute reliability, m other words its absolute refusal to keep anything but the correct time. We some times s?e " tickers " — we still bar them any other title— offered for sale which are really wonderful combinations. They not only exhibit the whole of the celestial bodies on their faces, but keep time, or profess to, tell you the state of the money market, the amount of any particular member's indebtedness at Bellamy's, and the name of the next bank to reconstruct iv Australia. The Waterbury does not do this. It simply keeps coireot time, and goes on doing so.