Page 4 Advertisements Column 2

Patea Mail, 19 August 1880, Page 4

The “Mail” is the Advertising Medium of the West Coast, from Wanganui to New Plymouth.

Entires. TO STAND THIS COMING SEASON, Smylie’s Stables, Wanganui. The Thorough-bred Horse “PATRIARCH.” BY the far-famed Yattendon (sire of Dagworth, Javlin, Hercules, Chester, Roodce, St. George, &c.); dam, Days of Old (imported) by Irish Birdcatcber; dam, Days of Yore, by Old England,&c. Yattendon, by Sir Hercules; dam, Cassandra, by Tros (imported),; dam, Gulnarc, grand-dam of the renowned Barb. Patriarch • possesses Australian Sir Hercules blood through his sire, and the Irish Birdcatcher blood through his dam, so that his breeding cannot be excelled. He is own brother to Sir Hercules Robinson’s celebrated racehorse Fit/,-Yattendon. His dam, Days of Old, is also dam of Rose of Australia, one of the grandest and gamest of Australian turf performers. She ran the famous Fishook to a head in that memorable struggle over the Sydney Cup course, having behind her seventeen of the cracks of Australian colonics; j amongst them such celebrities as Tim Whiffler, Volunteer, Tarragan, Yattendon, Talleyrand. Days of Old is full sister to Days of Yore, champion prizetaker at the Sydney Exhibition, open to all the Australian colonies. Patriarch is a rich dark bay with black points; standing 1G hands high, on short legs, with beautiful flat bone, good feet, extraordinarily handsome, showing great quality combined with strength and substance; remarkably good constitution, and docile temper. He was very fast and game during his short career on the turf, from which he was taken to the stud, after meeting with an accident as a four-year-old. He won the Randwick Nursery Handicap; the Y. R. C. Handicap; second for the Sydney Cup, giving a year and Tibs, to Vixen, also by Yattendon, having behind him Dagwortb, the Ace, and thirteen others. Since coming to New Zealand his young stock have sold at high figures in Melbourne, and his son, Terrick Tcrrick, when rising three years old,' won races at Doniliquin and Sandhurst, and his stock have been racing since with success. On the owner of Patriarch leaving Australia for England he was purchased by the well-known Studmaster, Mr McLean, of Hawke’s Bay, where he served 2 seasons. The present owners have just purchased him, and announce the fact thus early in order that breeders may wait and sec him before making their selections. PERFORMANCES. The following arc some of Patriarch’s performances: At two years old, won A.J.C. Nursery Handicap, beating Nemo, Commodore, and a large field of other horses. sof a mile. Time Imin. 19sec. At three years, ran third in V.R.C. Derby, beating Horatio and others. H mile. Time 2min. 4Csec. Spring 1872 and Autumn 1873, ran 2nd in V.R.C., beating Nimblefoot, Blue Peter, and a large field. mile. Time 2min. 21sec. Won V.R.C. Handicap, beating Nimblefoot, Barbella, Lady Clifdcn, and a large field. mile. Time 3min. loscc. Ran third in the A.J.C. St. Lcgor, beating Loup Garou, and others. Ran second in A.J.C. City Handicap, carrying 7st 41b. Won by The Ace, beating Priam, McCullum Mohr, and others, Time 2min. 47-2-10-sec. Terms, £8 each marc. , Groomagc, 2s 6d. HEARN & KENNEDY, Owners, Kakaramca. IF you WANT a HOUSE, Advertise in the I’atcn County Mail; chief office, I’atea. Three insertions for Os., under one inch. WANTS of all kinds are Advertised in the Paten. County Mail, three times for (is., under one inch of space. MARKETS in Canterbury, Dunedin, Nelson, Auckland, Wellington, Wanganui, and New Plymouth, arc fully Reported in the Patca County Mail. HOUSES to be Let should be Advertised in the Mail; (is. for three insertions. DLL AH’S GREAT INDIAN CURE. The proprietor having received very many testimonials from respected and well-known old colonists (North and Middle Islands), solicits a careful perusal of a few of them, and leaves the public to judge whether or not these Indian Medicines have been justly styled THE WONDER OF THE NINETEENTH CENTURY. All suffering from Rheumatism, Neuralgia, Sciatica, Lumbago, Gout, Rheumatic Gout, Indigestion, Biliousness, or Liver Complaints, should immediately try these medicines, and prove their marvellous effects. They can- bo had of all chemists and medicine vendors. THE mistake many Advertisers make is to place their advertising expenses to current account instead of to capital account. Suppose a yearly expenditure of £IOO in Advertising produces a net profit of onl}' £2O for the first year. Undoubtedly this does not mean a loss of £BO, but it means a return of £2O per cent upon capital invested ; for the business is there, and will remain if properly looked after, and a second year’s Advertising will most certainly increase the profit on the full capital to 30 or 40 per cent. As a set-off to these expenses in

the capital account of the enterprising husiness-tnan, he can show the increased value of the article advertised, and also of the goodwill of his business. Some bnsiness-men lose sight of this fact. — Advertisers' Manual.