HOW HOLLYWOOD SELLS PICTURES
To advertise its motion pictures for 1931-32 release Radio Futures will spend hundreds of thousands of dollars exclusively in newspapers. Jack A. Peglor, representative of ,i large national advertising agency, declared before tlie Radio Pictures Company sales convention. Single, and double page newspaper advertisements will precede release of ail major motion pictures, Mr Pegler saul.
Approximately £20,000 will be spent- on newspaper advertising for ear'll of the principal shows on Radio Pictures’ schedule, he declared. Mr Peglcrs announcement was greeted by cheers from I.V sales executives in. Hollywood from England, Canada. Australia and the United States.
Permanent link to this item
https://paperspast.natlib.govt.nz/newspapers/PAHH19310821.2.25
Bibliographic details
Pahiatua Herald, Volume XXXIX, Issue 11830, 21 August 1931, Page 3
Word Count
100HOW HOLLYWOOD SELLS PICTURES Pahiatua Herald, Volume XXXIX, Issue 11830, 21 August 1931, Page 3
Using This Item
NZME is the copyright owner for the Pahiatua Herald. You can reproduce in-copyright material from this newspaper for non-commercial use under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International licence (CC BY-NC-SA 4.0). This newspaper is not available for commercial use without the consent of NZME. For advice on reproduction of out-of-copyright material from this newspaper, please refer to the Copyright guide.
Log in