Page 4 Advertisements Column 7

Ohinemuri Gazette, Volume XXVII, Issue 3600, 29 March 1916, Page 4

WHARF HOTELS THAMES. WM. HIGGINS, PROPRIETOR Formerly oi Auckland and Wellington. Begs to intimate to the residents of Paeroa and surrounding districts that he has taken over that popular -1 , hostelry THE WHARF HOTEL, Albert and Brown Streets, Thames. And hopes by attending zealously to the comforts of his patrons to merit continuance of the liberal support accorded. j First-class accommodation. I Good Meals. Best of Liquors. And the FAMOUS C E LION ALE ON DRAUGHT. During the Winter Bovril' or Beet Tea and Toast, 6d "DRANDED GOODS One of the strongest arguments— perhaps the strongest argument— in favour of buyjng advertised goods is the implied warranty that the maker is not • ashamed of his wares. A hat with the maker's name in it is probably a better hat than a hat by a j maker unknown, because unless it were - a first-class hat the maker would not 1 have put his name there. By doing so i he has staked^jis reputation on the hat. i An advertiser s in the same category. , He advertises his branded goods ; that is to say, he declares to all and sundry his responsibility for their quality, their price, and workmanship. So a member of the public has more confidence in the advertised and branded article because he knows that it woulp be suicidal for a manufacturer to spend good money in advertising a bad article and so associating his name and reputation with it. , ' Sometimes—it is inevitable —an article proves in use to be less excellent than the reputation of its maker would lead a purchaser Jo suppose. A piece of bad cloth gets into a suit, an ill-tanned piece of leather mto a boot, or a bit of perished rubber into a waterproof. Because he knows" the name and ad > - k dress of the maker, he can write to him, send back the goods, and except in very few cases, is sure of getting redress since an advertiser is very jealous of his reputation, and would ratner replace the article than leave a bad impression on the customer whom he has jpent good money in securing. >' Hint to Housewives Time and money Wasted on ooal that roughens fire ban, spoils cooking, soil* hangings, and fills the grate with cinders can be saved by using WAIPA "COAL THAT IS ALL COAL" Ask Your Dealer For It. "Wholesale from— WAIM RAILWAY * MLUUIES, LTD. Ngarnawahia. H*IHE»-38 3_j r— BREAD. OUR BREAD IS SWEET & MOIST IT- KEEPS -FRESH FOR DAYS. ' Wlaltana Bread ■ Is now registered in the Patent Offic* No. 12777. Behind it is the favourable, report of doctors and nurses, who recommend it as a cure for indigestion and constipation. Several of our customers take it daily. It is better than drugs and cheaper, and will not harm the digestion of an infant. , PRICE- s£d PER LOAF[ Venetian RoUs, Scones, Buns, etc., . BAKED^iIFRESH DAILY. ' LEACH AND MacDONELL High-class Bakers and Pastrycooks PAEROA., XMAS XMAS.: NOW IS THE TIME TO PLACE YOUR ORDERS FOR XMA'S, so that 3'oirwill not be disappointed The Co-operative Butchery are now booking Xmas orders. Prime Joints of — . Beef Mutton Lamb Poirk Veale and| POULTRY. To facilitate assured delivery ring up telephone No. 16 and leave the order F. Ott, Proprietor THE HIGHEST PRICE GIVEN lor tallow, Fat,' Skins and - Hides,' also Sacks in Large or > . Small Quantities, Horse Hair, Horns, Bottles, bones, cast iron, Brass, Copper, Zinc and Lead, etcj ■ M. QUANE, QUEEN STREET - - PAEROA