Page 5 Advertisements Column 5

Otago Daily Times, Issue 23200, 26 May 1937, Page 5

COLD RECEPTION FOR BALLET

Christchurch weather-gave a cold reception to the members of a Russian ballet that has been touring New Zealand. Wintry conditions did not, however, diminish the ardour and enthusiasm of the balletomanes who queued' up for the gallery night after night. Unfortunately, standing about in cold arid wet gave colds and chills to many enthusiasts—with the. exception of one who.- with considerable forethought,; provided.herself with a bottle of Baxter's Lung Preserver. An occasional; dose while she .Waited, of course, successfully warded • off : all danger of : coughs, colds,-ahd ; chills. "Baxter/s" is best for a 11... coughs,'., colds, . sorethroats, and other-bronchial ailments. Be sure you get '.' Baxter's "-r-a warm- : ing, soothing liquid.that ,quickly relieves congestion, cuts phelgm; reduces inflammation. v■" • ■ " J - . " Baxter's " lias been New. .Zealand's greatest cough remedy for nearly 80 years. Always ask for. " Baxter's "~ the. cough remedy with tonic proper?.', ties, too. Is 6d, 2s 6d,. and the large family size.4s. 6d,.at all'chemists and; store's.—Advt;" -,' :.-';; :V. '•'"■':.- ; '■■'.>

Advertising pays its way. . oitei. many times over. It will permit lower prices through increased volume It can reduce selling costs. It can lessen the lime in which a product moves trom factory to consumer.