Page 23 Advertisements Column 5

Otago Daily Times, Issue 21266, 21 February 1931, Page 23

400-DAY NOVELTY CLOCKS Require winding only once a year! mAnother example of the remarkable values at Stewart Dawson's is emphasised in these wonderful 4GO-daV Clocks, which require winding once only in 12 months. They are of pleasing appearance, in highly polished gilt, and enclosed in glass; high-grade movements and accurate timekeepers. Price only £3/10/Carriage Free to any address in N.Z. STEWART DAWSON & CO., Ltd. Corner Princes and Dowling Streets, Dunedin. Every Day • is Bargain Day! So low are the prices at Harrl Opportunity Sale that it’s I" like finding money ” to shop now. Many sale lines are broken, so we have grouped them and marked them down to ridiculous prices. Here ar.e some. ; Tumat 12/6 16/6 50 pairs of Ladies’ Shoes, assorted sizes and colour?. Q/“i 1 Many worth 25/- a pair. To Clear Vf * * 90 pairs famous “Selby” Shoes, in Brown Satin; I bar. Coloured Glace Kid; ! bar; High and Low Heels. Assorted sizes. To Clear 40 pairs Up-to-date Patent Leather 1-bar Shoes; Low Heels. Usual Price 23/6 pair. To Clear Men's Glace Kid Shoes, smart shapes. Also in Patent Leather, Bo* Calf, and Brown Calf. Worth 25/- pair. 500 pairs Ladies’ Slippers; leather soles; assorted colours. /f\ A big bargain. To Clear JL /%/ Boys’ Boots and Shoes, Girls* and Maids’ School Shoe?; all sizes and kinds. Less 10 per cent. I 17 pairs only Ladies’ Crepe de Chine Evening Shoes /I | Worth 26/6. To Clear f/ I i Post your Order if unable to Call. We pay Postage and Refund Money if not Satisfied. W. HARRIS & SON, LTD. FOOTWEAR SPECIALISTS, DUNEDIN. END OF SEASON CLEARANCE SALE FINAL WEEK NEW ZEAUNRHIR CO. 61 George Street (next Wardell’s]

Why the Newspaper? NEWS AND ADVERTISING SHARE INTEREST. One Enriches the Other and Together they Rule the Onward March to Progress. Mr Norman S, Rose, Advertising Manager cl the famous international daily newspaper, The Christian S donee Monitor, of Boston, eayss—- " Why THE NEWSPAPER? Well* for one reason because newspapers publish news, end an advertisement is news. If it isn’t, it should be. The best advertisement is the best newt. '* The reader of a newspaper reads it because he wants to know what is going on in the busy world. He is after information. Up and down the columns he goes, finding on ope page something startling, on another something interesting, on another something educational. I “ While ho is in this attitude of mind the newspaper advertiser it privileged to address him. His eye travels from a nows item to an ment, his thought travels with his eye. If the advertisement offer* him ait attractive piece of news, if the headlines or its opening phrases impress upon him thaO here is something he may well know about, then he is quite likely tc road the advertisement and to digest the information it offers to him." Thai is true the world oyer. In New Zealand our experience shows that SOUND ADVERTISING in the NEWSPAPERS i» Most “Pulling”—Most Prompt—Moat Profitable.