Page 17 Advertisements Column 4

Otago Daily Times, Issue 21264, 19 February 1931, Page 17

400-DAY NOVELTY CLOCKS Require winding only once a year! Another example of the remarkable values at Stewart Dawson’s is emphasised in these wonderful 400-day Clocks, which require winding once only in 12 months. They are of pleasing appearance, in highly polished gilt, and enclosed in glass; high-grade movements and accurate timekeepers. Price only £3/10/Carriasc Free to any address in N.Z. STEWART DAWSON & CO., Ltd. Corner Princes and Dowling Streets, Dunedin. ■ Pre-War Strength m MS v« «W W/l \m Patent Stopper, mm VJA WM AND WHYTE S PtACKAVS |1 SPECIAL I Selected Hiokuhd I Whisky 5 <iusoor LANb LTD., Agents MU Every Day , is Bargain Day! C / So low are the prices at Harris* Opportunity Sale that it’s "like finding money ” to shop now. Many sale lines are broken, so we have grouped them and marked them down to ridiculous price*. Here are some, SO pairs of Ladies’ Shoe*, assorted! sizes and colours.' Q/ 1 1 Many worth 25/- a pair. To Clear 57/ 1 1 90 pairs famous “Selby” Shoes, in Brown Satin; I bar. Coloured Glace Kid; I bar; High and Low Heels. Assorted sizes. To Clear 40 pairs Up-to-date Patent Leather 1-bar Shoes; Low Heels. .Usual Price 23/6 pair. To Clear Men’s Glace Kid Shoes, smart shapes. Also in Patent Leather, Box Calf, and Brown Calf. Worth 25/- pair. 500 pairs Ladies’ Slippers; leather soles; assorted colours. I f A big bargain. To Clear A/ 57 Boys’ Boots and Shoes, Girls’ and Maids’ School Shoes; ail sizes and kinds. Less 10 per cent. 17 pairs only Ladies’ Crepe de Chine Evening Shoes *7 /*| \ Worth 26/6. To Clear i/ 1 1 Post your Order if unable to Call. We pay Postage and Refund! Money if hot Satisfied. W. HARRIS, & SON, LTD. FOOTWEAR SPECIALISTS, DUNEDIN. 12/6 15/6 16/6 Why the Newspaper? NEWS AND ADVERTISING SHARE INTEREST. One Enriches Ihe Other and Together they Rule the Onward March to Progress. Mr Norman S. Rose, Advertising Manager of the famous international daily newspaper, The Christian Science Monitor, of Boston, says;- " Why THE NEWSPAPER? Well, for one reason because newspapers publish news, and an advertisement is news. If it: isn't, it should be. The best advertisement is the best news. ** The reader of a newspaper reads it because ho wants to know what is going on in the busy world. Ho is after information. Up and down the columns he goes, finding on one page something startling, on another something interesting, on another something educational. “ While he is in this attitude of mind the newspaper advertiser Is privileged to address him. His eye travels from a news item to an advertisement, his thought travels with his eye. If the advertisement offers him an attractive piece of news, if the headlines or its opening phrases impress upon him that here is something ho' may well knew about, then he is quite likely te read the advertisement and to digest the information it offers to him." This is true the world over. In Mew Zealand our experience shows that SOUND ADVERTISING in the NEWSPAPERS is Most “ Pulling Most Prompt—Most Profitable.