Page 5 Advertisements Column 4

Otago Daily Times, Issue 21103, 13 August 1930, Page 5

J © "c; S ' ‘ • \. , . - Your new car has plenty of power. It has the first-year feel.: The New Mohiloil will keep your engine from losing, before its time, the crisp unfaltering power that you experienced' the. first year you drove. -y';’ : It will preserve that powerful first - year feel for 30,000 miles and more. Actually Mohiloil has kept the firstyear feel, in test engines for more than twice this and without a single major adjustment of any kind! Remember that, next time you buy fabrication* m ■s.l* REGD. The World’s Quality Oil VACUUM OIL COMPANY PTY. LTD.

li:r*?«****l ■•"••I am ::t, :i B ! B !«f"*"SesaaS a:::::;:: £ Siks-s".*^^ • •*••••. .II *•*! SSS!!SSJ* B# ••••». .II 111-“•••••••••«•• »«»*IISJ22HSB!*S •■2SSS*s*SinK|nSffMVSSSSSss BB * ■•*"*!••• 12* ••••••»*••••• * *** 3:eii ••Ciiilsi* =*»■•"w-Siss MILTON TO CLEAN FALSE TEETH I Milton is the.one sure and harmless way of getting your false teeth really dean — die whole plate spotless and free from germs, gold parts glittering, no sign of ‘film* or food—ask your dentist. Get a bottle (r/-, 1/9, 2/6 and 4/-) from any dealer, and try one of these methods. The Overnight Method. Ijyou take out your plate at nighty add half-a-teaspoonful of Milton to the glass or cup of cold water in which you leave it. In the morning rinse it in clean cold water. The Morning Method. Ij you sleep with your false teeth in , put them, on rising, into a glass containing equal parts oj Milton and warm water (just enough jhdd to cover the plate.) When you are dressed) take them out, rinse and wipe. IT CLEANS THEM WHILE YOU SLEEP OR DRESS MAKE A POINT OF READING THE BOOK WITH THE BOTTLE What was the temperature in your £ house last night—and this morning? Probably with a largo grate fire in the fitting room you managed to raise the temperature' of thSt room, to 60. or 65 degrees. < But was not’ the tempeiamre 10 to 20 degrees'less in the rest of the house?:. this condition need not prevail when;,we, as. Heating' can furnish ' a,; HEATING SYSTEM which "will ‘ Warm your house throughout. V, 7. cbmforuUy; ’ equably, healthfully, and economically,. - Consult die recognisedHast-. ■’ ing Experts on all matters . of Heating, from collages to ( skyscrapers. George W. Davies & Co, Heating and Ventilating Engineer* * > 79 Maclaggan Street, DUNEIDIN. Why the Newspaper ? NEWS AND ADVERTISING SHARE INTEREST. J One Enriches the Other and Together they Rote the Onward : - >, ■ March to* Progress. , / Mr Norman S. Rose, Advertising Manager of the famous international daily newspaper. The Christian S-doncs Monitor, of Boston, ssysr—- " Why THE. NEWSPAPER) , Well, for one reason because iVeWapapara publish news, and an advertisement .{a news. If it isn't, it should be. Ihi best advertisement ia the best newa. “The reader of a newspaper reads it because he wants to know what is going on.in the busy'world He is after information. Up end down the columns he goes, finding do one page something startling, on another something interesting, on another, something educational. “ While he is in this attitude of mind tho newspaper advertiser is privileged to address him!' His'eye travels from a new* item to an advertisement, his thought travels with his eyia. If the advertisement offeos him an attractive piece of news, if the headline! or its opening phrases impress tip an him tha f i here is something he may. well know about, then bto ia quite likely te read the advertisement and to digest the information it offers to him.” . Thu is true the world over. In New Zealand our experience shows that SOUND ADVER> TISING in the NEWSPAPERS is • Most "Fulling”—Most Prompt—Moat Profitable.