Page 13 Advertisements Column 4

Otago Daily Times, Issue 20917, 6 January 1930, Page 13

% H 5 0% S^ #.»t. • 'V. A *— '-V V"* - \ K<T' “ ifiS lO* *v . •£ /V - : ,V4 » 3#\ #',u2^ fh 55*■9^ /I 2 \ > <ifIjIV.M Vf v P^'V&/A v* TO A K z< S N»n - Thousands of Homes have Wolfe’s in the Medicine Chest JUST as they consider it necessary to have a drop of brandy in the house for emergencies, so do thousands of Australians regard a bottle of Wolfe’s Schnapps as essential to their medicine cupboard. Wolfe’s is a corrective of kidney and bladder disorders, a palliative for women’s use, a stimulant of the highest order. It is the one alcoholic beverage that is widely prescribed by the medical profession. Keep a bottle in your home too. WOLFE’S AROMATIC SCHIEDAM SCHNAPPS “As good for Women as for Men” a. ri t_-/ Hi 'S' Introducing the “Lounge Car’’ on Auckland-Wellington “Daylight Limited * Expresses f A Lounge Car is now provided on each of the “ Daylight Limited ” Expresses. Big comfortable easy chairs and settees in a tastefully carpeted and decorated interior invite rest and contentment. For a small reservation fee you can enjoy all the comforts of a drawing room while you travel. Full particulars at any Railway Station or City Booking Office. TRIDENT* SANDWICHES ARE ALWAYS TASTY / At any time—anywhere—TßlDENT Paste Sandwiches are always welcome. These delicious Pastes w contain no preservatives. \ Absolutely pure and wholesome. , Made by “Mtfconochfe*” London, g > <CU N.Z. ABENTS ■ ELLIS « KiiiTDH. LTD., Wellinntiin OS 00? 4% FINE FURS AT FINEST PRICES NEW ZEALAND FUR CO., LTD. THE LEADING FURRIERS. Spseirilsts In Repair-Ins and Remodelling . Fort. 24s GEORGE STREET (abovs Hannahs) NEAR OCTAGON. A Charming Christmas Gift for Father or Mother— A New Pair of Glasses! MANY young people are puzzling themselves about a suitable Xmas Gift for Fatherland Mother. If either or both wear Glasses, ■ the probability is that they would much appreciate a new pair, made to suit the present requirements of their Eyesight. Give ns instructions to supply a nicely framed pair—Glasses or Spectacles as they prefer—and then ask them to call and have their eyes examined.. 3hb & iJ£MiH CONSULTING OPTICIANS, 93 GEORGE STREET. r Smart White Footwear at Money Saving Prices Summer acts the etaga lor White, For picnics, heath parties, sports wear, comfortable White Canvas Shoe* are indispensable. And at Haiti** money-saving prices they are withra ihs reach of everyone. If yon can't call, writs. Compare our Values! White Canvas Oxford Shoes, stout to I, crepe rubber soles and heels—4 w,. S/Slj-10, 4/U.j 11 to 2, 6/11; Ladies 1 and youths’, 8 to 7, 8/B; Hen’s. • to 10, 7/8. White Canvas Sandal Bar Shoes, crepe rubber soles —1 i to 9, _4/6; 10, Sf%\ 11 to 2, 0/6. Also Is Beige. Ladles* White Canvas One-bar Bhosa, rubber soles and heela—7/11. Ladles' Canvas One-bar Shoes, crop* soles and heels; In Green, Fawn, Grey, and Blue—B/6, fstfsfaedae er year ssonsy back is «b gnsranlss. Ladles* Fleetfoot White One-bar Bhoes. stout crepe soles and heels—B/6. Children’s English Tan Calf Sandals, crepe rubber soles—l to 6, </6; 7 to 0, 6/6 s 10. 6/8; 11 to 1. 7/11; 2 to B, 10/6. Children’s Tan Calf Sandalettes, Told* sewn soles—4 to 6, 4/11; 7 to 9, S/ ft. Children's Fawn Calf Sandalettes, Veldt sewn soles—4 to 6, 4/11; 7 to 9, fl/11. W. Harris & Son Limited Footwear Specialists, DUNEDIN. -J Why the Newspaper? NEWS AND ADVERTISING SHARE INTEREST. „ One Enriches the Other and Together they Rule the Onward March to Progress. Mr Norman S. Rose, Advertising Manager of the famous international daily newspaper, The Christian Science Monitor, of Boston, says; _ * Why THE NEWSPAPER) Well, for one reason because newspaper* publish news, and an advertisement is news. If it isn't, it should be. The bast advertisement is the best news. “ Tbe reader of a newspaper reads it because be wants to know what is going on in the busy world. He is after information. Up and down the columns he goes, finding on one page something startling, on another some, thing interesting, on another something educational. M While be is m this attitude of mind the newspaper advertiser is privileged to address him. His eye travels from a news item to an advertisement, his thought travels with his eye. If the advertisement offers h™ an attractive piece of news, if the headlines or its opening phrases impress upoa him that here is something be may well know about, then he is quite likely to road the advertisement and to digest the information it offers to him.” This is true the world over. In New Zealand our experience shows that SOUND ADVERTISING in the NEWSPAPERS is Most “Pulling”—Most Prompt—Most Profitable.