INTERIMPERIAL TRADE

Otago Daily Times, Issue 20361, 19 March 1928, Page 9

INTERIMPERIAL TRADE

GOOD WORK ACCOMPLISHED. VOLUNTARY PREFERENCE INCREASING. CPrcs« itsoeiatlon— By Telegraph— Copyngnt.) LONDON, March 16. An informative retrospect of the work of the Imperial Economic Committee, also the Marketing Board, has been issued by tbe former. It stresses the success of the compaign to inculcate the ideal of voluntary preference in the minds of British consumers. C onversely, the figures show that the percentage of British exports to tho Empire 1 Tore the war for 10 years averaged 34.75. The percentage suice*l922 has been 37.6, 39.2, 42.1, 43.3, 48.6, and (for nine months of 1927) 46.2. The last-named is not actually a decrease, because foreign shrinkage, due to the coal strike, disturbed the 1926 balance. The report extols the action of the overseas boards of control in adopting the committee’s viewpoint. The report also elaborates the successes of creating an ideal background on which the dominions advertise their own products. In this connection it is interesting to find that Canada is following Australia’s example in having her own trade publicity in London. —A. and N.Z. Cable.